It’s also about money, more streams means hopefully more eyeballs and retention rates for people on the platform. That equates to more ads and more revenue for the business.
In that aspect, 7+ is light years ahead of 9Now (which isn’t doing too badly) and 10 play which is barely on the radar.
The second point was talking about the platform itself when it comes to technology, number of extra channels, show specific streams, library (though this one is subjective) and overall innovation.
Sure, 9 have some shows which bring large amount of viewers to the platform but the interface is very clunky in comparison.
That view doesn’t look too bad for ease of use with so many channels and I’m pretty sure I heard them say tonight that there will be 45 channels of Olympics coverage coming up so they’re definitely going to see some traffic! I think the highest previously for Olympics was when Nine had it and there were 8 channels of coverage on 9Now and I think that may have been with Foxtel as well but I can’t remember.
These additional channels are good for getting people I reckon - there’d be a few people who don’t know what to watch but then see BH&G and will dip in and out - cheap for Seven to send out and more eyeballs = more dollars, so not bad.
Seven’s director of sales Natalie Harvey has told Mumbrellacast that 7plus has just under 7 million users as of Monday this week (July 19), and predicted it will grow to 9-10 million users by the time of Beijing Winter Olympics in February 2022.
Saw a promo during the AFL last night that 7plus has added the entire series of Pan Am. This was the first TV series for Margot Robbie right after leaving Neighbours. It only ran for one season but marked the start of her Hollywood career.
is any one else 7plus saying the incorrect time and prgoram??? when i was watching the olyroos it said it was the previous football game , but when it loaded it was the olyroos