Nearing two years of HT Gold on air, if SCA was reacting to that, it’s long delayed. Unlikely I’d say.
HT Gold is a digital station, there’s never been any marketing for it (streaming only station Mix FM Light receives far more mentions) and isn’t listed in the GC survey results.
Maybe given recent positioner changes across some regional ARN stations, maybe SCA GC wanted to reintroduce the Gold brand as a block in case it ever became “Pure Gold Hot Tomato”.
And most of the songs on the regionals are rock tracks, could it possibly mean that the Triple M Regionals could go back to a “Rock’s Greatest Hits” format like they did in 2020-22? (I doubt it though)
As a regional dumb Triple M listener, maybe you should consider, that maybe, just maybe, the music on the regional station’s is actually worth a try on the metro stations.
Also from a dumb regional listener ‘doesnt’ has an apostrophe.
The change back to Triple M 90s seemed to happen this morning. The sponsorship money for Tradie Radio must have dried up.
I liked Tradie Radio but I felt like it was too similar to Triple M 2000s because the station mainly played 90s and 00s. At least there is more of a point of difference now. And they don’t need to make new sweepers either!