now, as a, well, entirely outsider here, looking at the entire post and searching about how MMM has been developed over the years, it’s just been somewhat very radical to me, if not shocking, to see it switched from super-active rock like in its 2MMM 80s days, to more comedy, more sports, to classic rock, and now, they are nearly completing their switch to classic hits…
after whopping six years since the sabotage of the localworks network and turning into the MMMs, SCA’s promise of not changing their music format is showing reverse effect for metropolitan roots, and the effect is especially shown after the sudden death of the great 4KQ. Almost everyone is now “classic hits”, with only Sydney/Melbourne/Perth is Classic Hits with significant mix of Classic Rock ala Rock’s Greatest Hits.
sometimes things change over time, but very few things could transform into something too different that it would have to take days to people to realize what had it been before - this is what describe the evolution of MMM best. Now they’re just like “SCA Gold” for 98% of them.
since i’m an outsider, i would not having opinions on is it good or bad or worse or something, but, i just hope if they really transform themselves into SCA Gold, they would do something to keep things straight and not alienating audience too much. the rest of the story, the situation, and opinions would be yours.
right now my head is just like: “Triple M - M stands for Magic”/“Triple Magic”. I know obviously that if SCA is making this strapline on air reality, Nine and/or Ace would sue them immediately, but this would sum up whatever happened to MMM right now, at least in my views lol.
hope that the next generation of Australian rock radio will appear again - no matter on dab, online or fm, but let it just happen, for the sake of diversity. thank you.