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TV News and Current Affairs Seven News
1084

I’d say it’s way to early to have a clue what will happen with The Latest!!

The hard part about the day was that it was big for news so the numbers for The Latest are potentially inflated but on the other hand the competition posted year-high ratings so that might have pushed The Latest’s numbers lower.

All you can comment on is how it did in comparison to other shows on the day and perhaps to Home and Away the previous Monday - but even then perhaps the drama might have done better than usual last night.

The show did have the biggest lead in of any program on Monday and it has been said many times in this topic how important that is for a show.

Across the hour it ranked 4th in total people. In key demos it was 3rd, just ahead of ABC News/7.30.

Last night it had 649,000 viewers on Seven. At this stage we don’t know how many watched on 7Plus though most news shows get approx 2,000 (nationally).

The previous Monday’s Home and Away had 635,000 in 7 days consolidated plus a VPM rating of approx 13,000 live and 85,000 7 days (ie watching on 7Plus nationally).

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1085

Right now it’s a live saver for 7

It’s plugging 7 hours of primetime with not much effort or marketing Overveads

It’s a godsend

And it’s buying the network time…

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1086

I saw one of the coronavirus Q&A episodes they did and what astounded me was the worldwide engagement the show has - they had questions submitted from right around the world

You seem so excited to say that - did you happen to watch a Nine News Brisbane promo whilst typing up your post!!?

Think the ratings for the past few nights have demonstrated that numbers for news broadcasts across the board are inflated at the moment. The big question is considering the Coronavirus will be a story which dominates headlines for not just weeks but months to come, how long will news programs continue to draw massive numbers for

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1087

Michael Usher and Melissa Doyle hosting tonight.

Fantastic to see that they are finally utilising her!

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1088

Mel is co-presenting!

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1090

Looks like they might use Mel on Friday while Usher is presenting Sydney’s news

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1091

This would make a great team at 7pm every night… just sayin.

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1092

It’s only taken the biggest crisis in a century, but about bloody time Melissa Doyle returned to our screens.

Thank the Lord! Great to see.

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1093

This will be regarded as a rather controversial opinion by Media Spy’s members outside of Sydney/NSW, but…

“Live from our Sydney headquarters, this is Seven News with Michael Usher and Melissa Doyle”

Make it happen for real, Seven!

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1094

Lol it seemed pretty obvious from the original post that she would be presenting alongside Michael Usher

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1095

But we want to see Mel and Michael presenting together as well :stuck_out_tongue_winking_eye:

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1096

Sorry mate.

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1098

Why?

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1099

Because many would say that Usher & Doyle should have a national profile.

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1100

Peter Overton has a national profile. If they want to use them nationally they would.

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1101

Interesting dynamic between Usher and Doyle. Not particularly warm towards each other.

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1102

What do you expect, they have both been shoved together. They seemed to work well together when they did royal wedding coverage.

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1103

Wonder how the first half rated against ACA compared the the second half against MAFS?

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1104

Mel is helping to bring some more warmth to the program… not that Michael isn’t warm, but Mel does empathy well

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1105

She was bumped from 6pm for him, not really surprising.

Michael is authoritative and Mel is warm. She is one of Seven’s best presenters, definitely their best female presenter. Such a shame she hasn’t been used to her utmost potential. Hopefully, this is the turning point.

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