“After Sharyn at 5”
Video of 30 sec version.
Yuck- it is the local bulletin that should have the backdrop. It would be in the background too, and wouldn’t cut off the presenter either
Ohhh that new 10 News Queensland logo is gorgeous. More please 10
They really needed to put the location on a new line - the logo looks so unbalanced.
The white looks good. The red looks awful.
10 will do literally anything but promote their 5pm offering well.
The white on that darker shade of blue they’re using looks amazing.
So now we have a national 1 minute version and 30 second localized cut.
We are getting there with these promos. Can’t wait to see them on air. They need to be on high rotation.
The promo aired in Melbourne in the first ad break during MasterChef, finishing with Jennifer Keyte in the left background.
Great choice to have Denham and Amelia as the presenters, same with Hugh and Ursula. I hope 10 News+ is a success
Same here in Sydney with Sandra.
You mean 10 didn’t air the usual HYBPA, an airport 24/7 advertisement, and three different P+ advertisements before it? Holy guacamole 10 might be doing something right
Very ABC with those depth effect photos.
Also just noticed a cool animation with the 10 logo in the bottom corner. Is this new?
The transition of the + sign is amazing and the transition of the hosts to internal studio shot is great as well. Classy promo.
Also a 1 minute local version in each market.
I’m going to go against the grain and say this ad is…quite bad. It tells me nothing about the show - really. It looks slick sure (and I like the logo/colour balance more than most here), but we get to hear the journos talk about how important their jobs are and their experience. But other than “more than just the headlines” and the “truth” gives me no hook. I think they also need to incorporate the 5pm anchors better, when Denham says “10 News Plus at 6, he should say after Sharyn/Sandra/whoever at 5” rather than in the VO at the end.
Same song, but it’s a cover.
I realise it’s all they have but getting it front of Masterchef and HYBPA viewers is not going to be enough to make this show.
Does this mean Kate’s been replaced?
Yeah, agree with that. So thankful it’s not red but I can see the logic for the 6pm offering.
“It’s also a much-needed one given we hear Ten is still struggling to find enough producers to fully staff the show when it launches in just two weeks – when it runs for an hour a night, six evenings a week.”
From today’s Media Diary in The Australian.
Would be a massive career risk to work on an unknown show which could be axed by the end of the year, especially when you’re currently working on something that has a long shelf life.