Southern Cross Austereo (Company)

Thanks for the update.

SCA’s decision to sell its DAB stations to advertisers along with its FM frequencies has been a buzz topic so far this year.

Southern Cross Austereo has launched a new way of enabling the dynamic insertion of personalised and targeted audio ads into live radio commercial breaks.

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I hope SCA’s works better than Nova’s ad insertion on the Smooth 95.3 stream which on occasion continues to randomly play ads over songs.

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A departure from their stand off with royalty bodies, such a stream far from a simulcast.

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I haven’t seen SCA’s new logo mentioned here yet…

E5N1y4Ir_400x400

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Forgot this thread existed - posted about it in the Corporate radio thread yesterday:

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Shithouse Crappy Audio. :stuck_out_tongue:

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Did they just browse the internet then copy an existing logo?

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Looks like something a smartarse work experience kid or poor unpaid intern did. Wouldn’t put it past them either - get someone to do it for free instead of paying a professional to do it.

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Shithouse Crappy Artwork too!

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If he is not sacked and blackballed after this, there is something majorly wrong.

in days of old, he’d have been given Triple M breakfast

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These days, he’ll probably be running the joint soon. :stuck_out_tongue_winking_eye:

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Next opportunity is promotions: the old favourite of “Beat the Bomb” is replaced with Beat the Behavourial Awareness Officer…(cue Benny Hill music)

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What a surprise. People will do anything to get a job in media. :stuck_out_tongue:

Huh?

He’s already in media with SCA.

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