Agree - the 7 Perth numbers are less of an issue because a segment of 7’s audience was watching the AFL.
Week 26 2022 - Preliminary
Ratings weeks won - 2022
Weeks won - 2022
Week 26 2021
At the halfway point of the calendar year, Seven’s average audience was down 26,000 from the previous week while Nine edged up slightly by 1,000.
The biggest movements week-on-week were drops for Seven News of 25,000 in Melbourne and 13,000 in Brisbane. Seven however still won Melbourne but lost to Nine in Brisbane.
In terms of weeks won Seven looks unbeatable in two markets and Nine in one with Melbourne and Brisbane the closest contests.
Ouch for Nine News Melbourne. I think the lead in isn’t helping, with The Chase beating Hot Seat.
26 week report
As promised a report on the progress of the year so far at the halfway point of the calendar.
Tables based on average overnight posted audiences.
2022 weeks 1-26
2021 weeks 1-26
Change 2021 → 2022
The average audience results reflect the “weeks won” numbers seen above with Melbourne and Brisbane the closest markets - Melbourne by 3,000 and Brisbane by 2,000. In both cases Seven is ahead of Nine at this point of the year in contrast to last year.
Biggest movements are drops for Nine in Melbourne and Brisbane while Seven in Adelaide is well up.
Will post 10 and ABC later when I get some time.
Here’s two more tables to digest.
The first is the promised comparison for 10 5pm and ABC 7pm News bulletins for this year to last.
Weeks 1- 26 2022 → 2021 (10 and ABC)
This second table for Seven and Nine compares Weeks 1 26 of 2022 to the same period in 2019. I skipped over 2020 because of the large impact of COVID on news numbers noting that there was also some impact in 2021.
Weeks 1- 26 2022 → 2019 (Seven and Nine)
So 10 News First Melbourne has lost the most viewers ? Says a lot.
Recently, Seven seems to start the week off poorly and can never quite recover.
Week 27 2022 - Preliminary
Ratings weeks won - 2022
Weeks won - 2022
Week 27 2021
Changes from the previous week were comparatively small - Seven down 12k and Nine up 8k. Seven Melbourne was the biggest improver, up 14k with Nine Melbourne up 6k while Seven Perth dropped 21k. In Brisbane, the gap opened up slightly with Nine up 3k and Seven doen 8k from week 26.
In the calendar year battle Seven can’t be overtaken now in weeks won in the 5-city market as well as Adelaide and Perth.
9 starting to pull away from 7 now in weeks won in Brisbane. The pattern used to be that 7 was stronger at 6pm, and later in the week, but it’s not winning either atm.
And this week Nine had Melissa reading solo.
Don’t think it’s so much the newsreaders… it’s the general turn off from 7… nothing really interesting or inspiring on the network atm.
Didn’t Seven also do well earlier in the year when Sharyn was solo for a few weeks? Perhaps there is no longer the preference for the dual header in Brisbane as there once was.
Week 28 2022 - Preliminary
Ratings weeks won - 2022
Weeks won - 2022
Week 28 2021
News numbers were up significantly for week 20 the halfway point of the survey year. Seven was up an average of 49,000 - 20k in Sydney, 25k in Brisbane and 16k in Perth. Nine was up 33,000 - 16k in Sydney, 11k in Melbourne and 9k in Brisbane.
Based on weeks won, Seven can’t be beaten in the 5-city market plus Adelaide and Perth.
Later, I will post the 20-week average and compare it to last year.
The 6.30 half hour (and 7pm following it) continue to be a problem in Brisbane. It’s costing them the hour and overall lead.
cant be between?
Beaten
20 Weeks Ratings Report
Report at the halfway point of the ratings period.
Tables based on average overnight posted audiences.
20 Week Average 2022
20 Week Average 2021
Change 2021 → 2022
The average ratings match the leading bulletin in the weeks won with Brisbane the closest market - Seven ahead at 6pm, Nine ahead at 6.30 and Nine ahead across the hour by just 2,000. During this period Seven Melbourne is 16k ahead of Nine compared to just 3k in the full calendar year numbers post a couple of weeks ago.
Nah they need a single presenter during the week and a double header on weekends ala Sydney, Melbourne and Adelaide
Week 29 2022 - Preliminary
Ratings weeks won - 2022
Weeks won - 2022
Week 29 2021
Slow news week especially with drops for the Sydney bulletins. Across the 5-city market Seven was down 40,000 and Nine was down by 32,000. Apart from Sydney, the biggest drop was Seven News in Brisbane. Bucking the trend was Seven Melbourne.
Seven has now won the 5-city market with 21 out of 40 weeks as well as Adelaide and Perth.
A yearly win which looked possible not that long ago, is now slipping away.