Without tennis and cricket, Seven will be left with Sydney to Hobart yacht race, golf, the Magic Millions horse race and the AFLW. What are they going to show in the rest in December and January?
Tim Worner told the Herald Sun at this week’s Longines “Elegance is Attitude” gala dinner on the Gold Coast that his network did not match Nine’s $60 million per year offer for the tennis rights, because the numbers did not stack up.
We’ve probably maintained a polite silence about these things.
It comes down to the numbers. It’s an event that we have a very long connection with, but when it comes down to it, it can’t be an emotional connection.
In the end it was pretty straight forward. You have to make the call. And we had to make that call.
Nobody cares about watching domestic soccer in this country. Kids will play it at school and in the park, and people will watch the World Cup, but since the NSL days, Australian soccer comps are irrelevant to most Australians.
It’ll be FOXTEL or SBS.
Edit: 7 had the NSL at one point, and it did not go well.
Todd Woodbridge has told today’s Herald Sun that he’s not certain of his media future after Seven loses tennis broadcast rights after next year’s Australian Open.
I am very intrigued what the Cricket deal means for Tennis this summer given 7 will have the rights to both from summer 2018-19.
Presumably at 7 they will try and devalue the product before it shifts networks by giving main channel precedence to Cricket which they now have a long term interest in - especially in prime time with the Big Bash?
One thing is for sure though - 7 will have some MAMMOTH ratings shares this summer.
I daresay if there is a conflict with the Tennis and Cricket and Seven are unable to broadcast all the games (in a tournament) or parts of the coverage, it will probably offer it to SBS to say broadcast some of the days/coverage of the Tennis this Summer, rather than giving its rivals anything. Nine has in the past allowed ABC or SBS to screen Cricket when it conflicted with rugby league or back when they had Wimbledon rights.
So its likely that Seven will try to appease viewers in that way