Seven On-Air Presentation

Not everything is about output deals Sully.

The fact that they have “sneak peeks” during ad breaks is a good sign that there’s paid sponsorship going on.

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It’s to do with the sponsorship.
You don’t air sneak peeks of the new Fantastic Beasts on the off chance you have the output deal… that’s why these franchises get shown from the start when it’s to do with a new release in the series. There’s big $$ surrounding it from the movie distributors - it’s how it works.

1st point: well, they kinda actually are, without non-domestic content, what else do networks air?

2nd point: that’s what I was saying, Seven have taken the opportunity to air them around the cinema release, as they and other networks often do and promote, and yes linked with a sponsor (Roadshow - who theatrically release the Fantastic Beasts movies) to promote “The crimes of grindelwald”.

Yes, I said as much. But what I was questioning is, you said “it’s mainly to do with sponsorship”.

Roadshow Film Distributors Pty Ltd are the theatrical distributor for “Fantastic Beasts” in Australia, including marketing you see (trailers, billboards, etc).

Warner Bros Television are the distributor that has licenced Seven the Harry Potter movies (as we know many other movies or shows too) as part of their content supply deal signed back in 2015.

So you’re telling me these two completely different distributors were involved here?

Yes.

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I’ll take your word for it. Sounds like a lot just to run a movie

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The point being made is that Seven isn’t running them opportunistically as you suggested, they are running them because Roadshow has paid them to. Doesn’t matter who holds the rights or where they came from, it’s a sponsored run designed the drum up interest in the new movie.

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weren’t networks scrapping their output deals not that long ago? What happened?

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I think some users on MS get a bit confused with the term “output”. Yes, I believe that is correct. But all commercial networks have indicated they’re now on ‘cherry pick’ deals. But they’re still content supply deals, have to be licenced from someone to terrestrially broadcast copyright content after all.

It was output deals for TV shows from US studios that were scrapped. Movies rights are largely different. Ten is basically the only network now that has what amounts to an output deal - they get the TV output from shows that are exclusively produced and distributed by CBS Studios.

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Seven programmers would’ve seized the opportunity with their new franchise (Harry Potter) and sought the sales team’s assistance to monetise the timeslot.

Roadshow, being an advertiser on the 7 Network, saw the opportunity and would’ve paid handsomely to slot their extended trailer into the schedule – believe it or not, commercial networks don’t openly allow a 2 minute ad… it just limits their quotas too much.

Roadshow wouldn’t have asked nor paid for the movie to air. But they’re certainly enabling it.

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Now we’re talking sense.

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I need a HQ recording of 7flix’s “this year, all your fave picks are on 7flix” promo. It been showing on the channel for quite a while and no user has managed to capture it. So could someone?

please.

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+1 @lexington.

As Mark Humphries joked online last year, they’re true to their name, they legit only show seven flicks :unamused:

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I feel I might’ve come across as a jerk with that.

But to newbies possibly reading this: remember, MediaSpy is run by volunteers and contributed to by average joes (and some industry pros) … ask nicely and we might be able to help.

:slight_smile: thanks for coming to MS.

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Royal Tour promo. Yaaaayyyy :stuck_out_tongue:

All Together Now sponsor board:

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7’s sure getting their use out of the golden union jack graphics…

The promo is localised over here with an Adelaide studio insert in place of the “7 News Live 6.00pm” slide:

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Harry Potter and the Chamber of Secrets for the first time on 7

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Harry Potter themed ID (really a sponsor billboard), I like how they’ve utilised the ‘7 tv’ and co for a long time now

LOL at the ‘loner’ 7flix framed on the wall :joy:

PRG

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