Regional Affiliation Swap 2021

Shake gets a best what - 50,000 viewers in the top 5 markets?

I can’t see SCA clamoring to launch A new channel to get 15,000 viewers nationally across their markets

It’s already available via streaming just like Netflix and Stan for the couple of thousand of people who are interested

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But if they’re already airing 3 of 9’s multi channels across regional areas with the current deal, it wouldn’t be that different to taking 10’s now 3 multi channels would it?

I’d say for the kids content alone it could be worth it.

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Definitely - now that most areas will have the same metro branding and there are no localisations anymore it doesn’t make sense. Does Imparja broadcast terrestrially? Prime and GWN essentially use 7 branding too don’t they?
It would also help to be able to say what channel things are on with the actual number rather than just saying 7mate or 9Life etc… have the actual number so that people might be able to find more of the programs and boost shares but not confuse the regional people by having different numbers.

Yes, in Cobar, they broadcast via FTA with CDT and QQQ.
Funny enough, CBN on channel 8 broadcast there as well.

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If I’ve added correctly, Imparja has 59 sites, though half of those are retransmission sites owned by someone else.

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So I wonder what we in Tassie will get, Win News from ‘The Gong’ @ 1730 then Nine News Melbourne @ 1800.

MMMM…

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That is what Nine announced (WIN’s local news at 17:30, 9News at 18:00).

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Plus multichannels seem to be more popular in regional areas probably because of the lower Foxtel uptake.

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Yes, I read that, however we have never really had that before. The current WIN/SCA JV take a nine news service now, but it must rate very poorly compared to SCTV and even WIN.

I wonder if we will break away from the 17:30 and 18:00 model and just get a semi-local bulletin at 6pm, some re-run rubbish at 18:30 then straight into ACA…

And some people think it’s because there’s nothing else to do but watch TV outside the big cities.

What?!?!
As if any network anywhere ever would put some re-run rubbish on at 6:30pm between news and ACA

Maybe he meant to say Infomercial :roll_eyes:

An improved WIN All Australian News product could work. Covering a mixture of National stories from the network and some from the regions perhaps.

Kinda like the Prime7 News model I guess

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WIN’s All Australian News is unwatchable. It’s worse than the regular WIN News.

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So Nine has dictated that WIN News will show their bulletin at 5.30 (in sub-markets who air a news bulletin).

Is 5.30 too early? WIN News will be the only full TV bulletin in town in most of regional Victoria. I’m guessing Nine will point to Nine News Local as the type of ratings to expect.

5.30pm seems to work for Nine/Seven on the Gold Coast and GWN7, but was a complete disaster for Prime7 and Ten Capital back in the day.

While I agree 17:30 is going to rate worse than 18:00, Ten Capital failed when they followed their network by moving their news to 17:00. I don’t recall it ever being at 17:30. That 30 mn is not insignificant.

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WIN have stuck with their 30 mn local news format for decades, all that’ll happen is it’ll move 30 mn earlier.

Why would they change?

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What if they brought back the “Late Editions” (which are basically what Nine News Local is now) and use them to replace AAN? Each region gets their local news at 5:30 then in the slots where AAN usually goes you get “WIN News Statewide” (or something like that) so instead of jumping across the country with ultra-local niche stories it’s at the very least relevant to your own state.

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They could actually do all sorts of things like re-play the local bulletins on GEM or late night on WIN. I’m guessing it has something to do with the local points system (especially for sub-markets where a normal WIN News bulletin isn’t aired in) is why they persist with the “national” AAN.

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WIN record the intros to the stories the same way Seven Queensland do and the same way the former one hour Nine News did so it would be relatively easy to do a one hour composite bulletin with local inserts. It would save time and the deadlines could be pushed back. They could have less stories in each region this way. 9 news only had 1 or maybe 2 reporters in each region. I would say WIN in Canberra would have a team of 5 or 6 reporters filing stories.

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