I know some posters not grounded in reality or an understanding of the business love to post wild scenarios like “maybe SCA will launch live local bulletins with out of Bendigo” and then preface it with “anything is possible”…
But let’s be honest and realistic
SCA will move back to five 2 minute updates airing at random times during the day for each local area, pumped out of a centralized location like Hobart with green screen and rip n read newspaper headlines
The best we can hope for is that SCA work with 10 News First on graphics, branding, music and green screen backdrops so things look somewhat aesthetically pleasing and match the “network” look
Would also be amazing if 10 News First bulletins at 5 and 6 created a 2 minute window where SCA could run its local news windows. But even that is probably pie in the sky thinking.
I do think there are other, smarter more creative and even cost effective and cost-justifiable ways too deliver local news on SCA. But no one in the SCA TV departments seems to have any interest or skill set in anything to do with broadcasting
Now who’s being unrealistic? That never happened throughout the entire noodle update era and I fully expect anything they put to air now will be cheap and cheerful.
SCA’s 7 9 Tasmania news update graphics and backdrops shows us they can work closely with the parent network’s news brand, music and look to achieve something that has a certain quality to it
I wouldn’t be hoping for any effort being put into a bare bones, rip and read news service that is essentially wallpaper and is mostly ignored because it airs in commercial breaks. Your SCA Nine example only exists because the affiliate was producing news for them in other markets. I wouldn’t call that “set” quality.
Exactly - the infrastructure is in place for them to air 3 multichannels and as low rated as 10 Shake may be bringing an extra channel to regional viewers is one of the few positives SCA can sell from this switch.
Yes but I think the point is the playout of each extra channel costs money; they will have to pay someone (NPC or MediaHub) to do that, and SCA are unlikely to spend the same amount of money on such a low rating service as 10Shake as they do for the main 10 channel.
Each channel costs the same to playout (if you have local ads for each), so it’ll be interesting to see which of the secondary channels will have statewide commercials instead of being local.
Hopefully the LCN names will indicate which are local; e.g.
10 Canberra
10 HD Canberra
10 Bold Canberra
10 Peach
10 Shake
That Glenorchy overlay would have been shot by a SCA crew working for the Seven bulletin. They’re not going to have the luxury of overlay unless it’s file vision or Ten has access to vision and able to give it to SCA (same as how Prime7 could enhance their local news updates sometimes using vision from ATN or HSV).
I agree however it looks much better than straight to camera but SCA won’t care outside Spencer Gulf/Tasmania.
Nine and SCA were already working together to produce news in other eastern state markets. TDT’s updates are almost an extension to that. Nine clearly had involvement in the graphics, format, etc.
Right. So the best we can HOPE for is that SCA enlists 10’s graphic team again for their noddle updates as they Did with Nine. The precedent is there, of asking the network for GFX help
It would be cheaper and easier for SCA to request that as part of the affiliate deal than to start from the ground up. Existing GFX packages can always be versioned out relatively easily. It’s designing new graphics where the lost lies
Yes it’s really bad at the moment. That’s why I mentioned an improved format to be a national bulletin instead of random region stories slapped together.
They didn’t. Nine produced the bulletins for SCA, and employed the crews. Which is why they were redistributed during the pandemic to metro… honestly the pandemic really saved Nine and SCA a lot of face when it came to capitulating that they’d over capitalised.
