Holidays are over, regular roster has returned.
Simon Baggs is presenting on Nova 100 (and I presume Nova 96.9) this morning
2 Likes
No love for Lowie? 
Lowie has thankfully matured, sounding good on Kiss
The Nova app has disappeared from the App Store.
They’ve been promoting RadioApp lately which can be used for all radio stations. I downloaded it a couple of weeks ago and it’s been heaps better than the Nova app for listening to the radio.
NOVA has done a major rebrand today with new logos and a new TVC
NOVA Entertainment is launching a refreshed Nova brand, the first in over six years, on Friday 3 February. The brand will have a reinvigorated look and feel to reflect Nova’s passion to provide the freshest music and highlight the power of live entertainment. The refresh will also reflect Nova’s commitment to brightening listeners’ lives and staying in touch with the vibe of each local city.
Tony Thomas, NOVA Entertainment’s Chief Marketing & Digital Officer said:
“The Nova brand has always been considered one of the strongest media brands in Australia and the launch of the refreshed Nova brand will ensure Nova’s image is showcased in a modern, energetic and dynamic way well into the future. Great brands continually evolve and it’s exciting to be able build on the love for the Nova brand by our listeners from a position of strength into 2017 and beyond.”
Nova’s refreshed vision will extend across all touch points from on-air programming, new mobile apps (including Apple Carplay) desktop, mobile sites and social platforms and across all signage, merchandise and street teams. The brand refresh will be supported by an extensive marketing and national media campaign across TV, OOH, social and consumer and trade media from 5 February.
The OOH creative will showcase Nova’s strong line up of on-air talent and fundamental to this launch will be Nova’s music-led TVC, shot by Kontented in Sydney, LA and London. The TVC is dedicated to reflecting Nova’s connection and passion for music, featuring some of the world’s biggest international and local artists including Ed Sheeran, Katy Perry, Chris Martin, Niall Horan, Little Mix and Illy.
The TVC is testament to Nova’s commitment to bringing the freshest hits and the biggest live music experiences, through Nova’s Red Room, to listeners around the country. Since launching in 2012 Nova’s Red Room has become one of Australia’s most successful live music brands, with over 120 live performances from the world’s biggest international and local artists including Coldplay, Taylor Swift, Usher and Sam Smith. The recently announced Nova’s Red Room with Ed Sheeran live from Sydney Opera House is also the first major initiative supporting the refresh, with the gig held at an iconic local Sydney site on 7 February. The event will be broadcast on the Nova Network from 9pm that night to allow listeners at home to experience this special performance.
Since the Nova Network launched in 2001, the brand has built a highly engaged audience, diversified across multiple platforms and created innovative client solutions based on deep audience connections.
The last brand update was in 2011. More recently NOVA Entertainment invested in a significant brand study to provide more insight than ever before and put Nova in a position to further develop its strong audience connection now and for the future.
Nova’s reinvigorated look and feel in 2017 is designed to continue to ensure Nova’s image remains the dominate radio brand for the under 40 audience. The new Nova design reflects the evolution of the brand into a fun, dynamic and energetic network that is broadly appealing right across the country. The new look and feel for the Nova Network will be revealed on Friday 3 February with the TVC released on Sunday 5 February and Nova’s Red Room with Ed Sheeran live from the Sydney Opera House on Tuesday 7 February
2 Likes
I really like it! It’s very fresh. I hope they are also updating their playlist too!
1 Like
the ad is excellent, has singing stars talk about Nova
They’ve already updated it RadioApp this morning. Sadly, it looks like we’ve lost Nova Boy though, who’s been there since day 1. 
1 Like
There is a new Novaboy, but looks like it’s being used internally more than anything
1 Like
Looks good.
5 Likes
And here’s a picture. Strangely it doesn’t really seem to match the rest of the branding, so I wonder what their plan is for it.
4 Likes
Doesn’t seem to be a change to the DAB slide show in Brisbane
The app is back now. I’d say they took it down for a brief period waiting for the launch of the new logo.
The new ad is a copy of the 2017 for London’s Capital Radio. I do like the ad though.
Nova sounds just like Capital. So does 2DayFM. KIIS sounds like its LA sister station.
One day we will get an Australian radio station again and not a carbon copy of a British or American station. We use to be able to program stations ourselves - think 2SM in the 70s and Sydney’s Triple M in the 80s. Even Nova when it launched in 2001.
Has it been confirmed that nova boy has joined Dr Dan in that great big radio station in the sky?
1 Like
Not sure I like them ripping off the beats logo.
Simon Baggs has now taken over the late drive home doing 10pm-1am weeknights.
1 Like