When ABC2 first started and they weren’t allowed to show anything that people would watch they had their show Australia Wide which was similar, news stories from regional Australia. That format was eventually changed as it wasn’t rating well and then eventually dumped once more and more content restrictions were taken away from the ABC and SBS. This was back in the day of SBS World News Channel when they were unable to show anything in English and similar restrictions on ABC2.
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Even more so in WA and SA, where it still airs twice a day, as if it has some sort of relevance. Insulting to viewers when you think about it.
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So WIN is appealing the streaming 9now case. And closing in on a deal with TEN. Some details here.
WIN is also on the verge of signing an affiliation agreement with the Ten Network. The metropolitan broadcaster is expected to sign up WIN’s extra markets in areas where Southern Cross does not operate or already has existing partners, including large regional areas in South Australia, Western Australia, Tasmania, Mildura and Griffith http://www.smh.com.au/business/media-and-marketing/win-appeals-nine-streaming-case-closes-in-on-ten-affiliate-deal-20160517-goxk8l.html#ixzz49ORq8YpV
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More from the Australian about a 5 year deal which could be announced today. Ten will pick up additional markets offered by WIN, including Western Australia, South Australia, Mildura and Griffith.
Not really sure what this means? Sources said Southern Cross approached WIN about changing the transmission signals so that the same content could be viewed on the same TV channels, but it was rebuffed.
http://www.theaustralian.com.au/business/media/bruce-gordons-win-nails-affiliate-deal-with-ten-network/news-story/8d5078bb0fe9aaa12cebe2d034dfec89
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So, for example here in Townsville,
Southern Cross currently broadcasts LCN 5x on 585.5Mhz
and WIN currently broadcasts LCN 8x on 578.5Mhz.
So basically, if I’m understanding correctly, SC approached WIN about swapping frequencies, but WIN refused?
This sentence in the article:
“But Ten will pick up additional markets offered by WIN, including Western Australia, South Australia, Mildura and Griffith, in which to broadcast programs”
Sounds to me as though WIN might make TEN it’s primary affiliate in all areas. Which would surprise me honestly.
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Thanks for the explanation. Yeah I would be surprised as well if true.
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From Australian
“Sources said Southern Cross approached WIN about changing the transmission signals so that the same content could be viewed on the same TV channels, but it was rebuffed.”
To me that seems to mean that the LCNs will be maintained so WIN-Ten will be on 8 and SC-9 will be on 5 etc.
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I think you’re right. And I don’t blame WIN.
With higher rating Nine programs people are used to hitting “channel 8” on their remote than “channel 5”
Win stands to gain by keeping the more popular Lcn. I can see why they would not want to hand that over
They want win where it has always been - channel 8
What a load of shit. So people watch TV by blindly mashing 8 on their remote? I can see it now: 80 year old pensioner Beryl presses 8 at 5.30pm, like she has forever, and lo and behold it’s not Hot Seat but Ten News. Does she think “oh bugger it, I’ve used all my energy pressing 8, I might stick around and see what this channel has to show me” No, she goes for a channel surf until she finds her favourite show or she rings her nephew and asks him to do it.
My point is, any advantage of keeping LCN 8 is lost the moment a viewer realises Nine programs have moved to LCN 5. What’s the point?
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Do you think Channel 9 Sydney would give up its LCN channel 9?
Do you think BBC1 would give up its LCN to channel 5?
Do you think NBC4 New York would
Give its channel 4 position if it was switching affiliates to a lower rated network like The CW?
Would 2day fm give up its 104.1 to a rival?
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LCN’s exist to direct viewers to the right place. Southern Cross Austereo uses LCN 5, 6, 7 and 8 across their network. The idea is you’re meant to be anywhere in Australia and LCN 8 or 9 takes you to Channel 9 programs, etc. If that wasn’t the idea then that’s certainly what the standard is absolutely everywhere. Although I really don’t care about LCN’s anymore as I believe most people aren’t like Beryl these days, I still don’t see this exercise as anything other than WIN giving SCA and Nine the shits again.
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Simple solution to the problem of not being able to switch LCNs is to move to a vacant block. WIN stays put on channel 8…but rescanning your box will move SC to the 9 LCN. Then you’ll have 6 for prime (7 for 7QLD), 8 for WIN and 9 for SC.
Also puts your brand on the correct LCN.
Hopefully the outcome is SC9 on LCN 9, with 5 only used in direct overlaps, like the Sunshine Coast.
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It can’t be that though, as WIN don’t have the ability to deny the new Nine affiliate (in this case SCA) use of the LCN 8 range.
Rules are in place that a Nine affiliate must use the 8 values and a Ten affiliate must use the 5 values.
See here: http://www.freetv.com.au/media/Engineering/OP_41_LCN_Descriptor_and_Allocation_of_Logical_Channel_Numbers-Issue%206-March_2010.pdf
Which is why I think the article is talking about the actual frequency at which the channel is transmitted from the tower, as that is something that WIN can maintain control over.
I have seen that reference. I have 2 problems with it.
Firstly, the document is not a government regulation but an agreement between broadcasters, so no regulator is going to force change based on that.
Also note that the language used is “may”, “could” etc; there is only one “must” in the document that that says that a LCN must be used. Eg. “Both city and regional broadcasters could use this scheme”.
Secondly, It deals with the past and describes how LCNs were allocated to broadcasters (not affiliates).
That’s just how I see it hough, and I could be wrong of course.
The intention of the Logical Channel Descriptor is to provide a broadcaster assigned virtual channel number or label.
The table is described as a table of “Allocated Logical Channel Numbers”. So it sets out how the LCNs were allocated to the broadcasters who were affiliates at the time. Once the broadcaster has its numbers allocated there is no provision for that changing.
WIN does not have control over the frequency it uses, that is allocated by ACMA under the LAP for each area. It can’t change that.
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##ten And WIN Network Announce New Program Supply Agreement.
Ten Network Holdings (ASX: TEN) (“TEN”) today announced it had signed a new regional television affiliation agreement with WIN Network (“WIN”) to broadcast TEN’s premium content and channels across regional Australia.
From 1 July 2016, WIN will bring TEN’s highly successful local and international programming, including MasterChef Australia, The Bachelor Australia, Offspring, Formula One and the KFC Big Bash League, to regional viewers in Queensland, Southern NSW, Victoria, Tasmania, South Australia, Western Australia and the Australian Capital Territory.
Reaching more than six million viewers across 23 markets around the country, WIN broadcasts to more of regional Australia than any other free-to-air television network. WIN is the most prolific producer of regional news bulletins in the country, with a long-standing commitment to providing local content and a local voice for its viewers.
TEN Chief Executive Officer, Paul Anderson, said: “We are delighted to announce our new agreement with WIN and that our unique and fresh content will reach more Australians through the WIN regional network.
“WIN’s strength in regional Australia, particularly its unmatched commitment to local regional news, combined with TEN’s growing audience will deliver a great experience for both viewers and advertisers.
“Ongoing collaboration between us will continue to strengthen our services and we look forward to a strong partnership for years to come,” he said.
WIN owner, Bruce Gordon, said: “As the largest and one of the longest-standing shareholders in TEN, I am absolutely delighted to formally partner with TEN in WIN Network’s markets throughout regional Australia.
“I am very confident in TEN’s strategy and resulting audience growth and look forward to working with TEN’s management and Board to continue to grow both businesses.”
WIN Chief Executive, Andrew Lancaster, said: “WIN Network is excited to be bringing TEN’s program line-up to regional Australia. Our viewers will get to enjoy TEN’s fresh and innovative programming and sport in high definition and our advertisers will get the benefit of a network whose audience is heading in the right direction.”
Under the new five-year agreement, WIN will pay TEN a higher affiliation fee than that currently paid under TEN’s existing regional program supply agreements.
No other details of the new agreement will be released.
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Someone gets paid to write this crap?!
Does that mean that Nine programming will move to the joint venture?
…and our advertisers will get the benefit of a network
whose audience is heading in the right direction.”
spiralling down at a rapid rate…
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Ten is growing. haven’t you seen the ads?
triple fuck-all is still triple fuck-all.
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