We have an entire topic where this is being discussed.
It’s a flop: Kyle and Jackie O show sinks further in Melbourne
The pair have dominated Sydney FM radio for almost two decades, but the national expansion has had a rough start.
We have an entire topic where this is being discussed.
OK then, thanks for that. Will discontinue discussing it in this thread.
Have to agree with this…
. They have made every mistake a new show could make, and then some, over the last few months.”
They need to pull them.
Own up - say ‘Melbourne, we got it wrong’ and put a local show in market from next Monday (music/speed breaks). Introduce a new local breakfast from January 2025. Sometimes a mea culpa goes a long way.
No idea how to figure out Kyle and Jackie O’s contract through
But a question would be who can they actually get to replace them that could make a difference? I presume the budget won’t allow for any big local names, and I doubt Kyle and/or Jackie O would be willing to give up on their $200 million salary.
Structurally, ARN can’t even entertain this as a possibility in the short term, the whole org from content ops (completely stripped out of Melbourne) through to sales is geared toward KJ working. Bed made, time to sleep.
I do hope this means putting on the brakes in Brisbane with regards to the K&J rollout.
But a question would be who can they actually get to replace them that could make a difference? I presume the budget won’t allow for any big local names, and I doubt Kyle and/or Jackie O would be willing to give up on their $200 million salary.
It might not be their choice. The contract doesn’t come into effect till next year I believe, and there could be some get out clauses based on performance or other things.
Hitting the headlines.
The pair have dominated Sydney FM radio for almost two decades, but the national expansion has had a rough start.
Apparently the Kyle & Jackie O content has been sanitised somewhat!
Tall poppy syndrome is alive and well, if you ask Duncan Campbell. ARN’s Chief Content Officer is reflecting on GfK Survey 6 results, which saw the
Est. reading time: 3 minutes
“The show was overly-sexualised,” says Campbell. “Kyle’s realised that, and we’ve made the change there, which is a positive. The graphic sexual content’s gone. But it will take time for the audience to pick up on that perceptually and change.”
Campbell says whilst these changes were made four or five weeks ago, the Melbourne media hasn’t really picked up on it.
That’s simply not true.
DC is a pure BS artist at this point.
Apparently the Kyle & Jackie O content has been sanitised somewhat!
“The show was overly-sexualised,” says Campbell. “Kyle’s realised that, and we’ve made the change there, which is a positive. The graphic sexual content’s gone. But it will take time for the audience to pick up on that perceptually and change.”
Campbell says whilst these changes were made four or five weeks ago, the Melbourne media hasn’t really picked up on it.
This guy lol
It is clear as day that K&J’s Sydney success was also due to their competition (or lack of). It is not just put down to the product of the show.
This has been shown in Melbourne - where you cannot simply “copy & paste” the same success.
The same way H&A were No.1 on The Fox, but down in the ratings at 2DayFM years back.
Let’s see and wait if they will go on air next Monday when Sydney will be on Public holiday and not in Melbourne.
Kyle this morning: “We’re on holidays on Monday. Regardless of whatever state you’re in. That’s on you”.
He’s clearly given up on Melbourne.
There’s, “We’re not changing anything when we go into Melbourne”, and then there’s just not giving a f*ck.
He’s clearly given up on Melbourne
I think the feeling is mutual
Put on will and woody. Mitch churi from nights. The pickup women even. Anyone Melbourne would be better
Holidays again?
Well, yeah. It’s a public holiday in some states including NSW on Monday.