Hit Network

I sincerely hope you’re wrong. It’s over. Move on! If there was ever a decade of music that could be used to define “flogged”, it’s the 80s.

You’re so wrong. Just like 50s and 60s music, 80s is timeless.

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Respectfully but firmly disagree. I get it, you don’t like 80s, but I get the feeling you’re in the minority. Some of the most memorable music ever released. I won’t be “moving on” on your say so. Although I’m sure Mix 94.5 isn’t playing the good stuff, just the overflogged stuff. I’m sure it’s more to do with what they’re selecting to play.

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lol, trust you to think I was telling you to move on (can anyone buy those tickets?). :roll_eyes:

I was telling the radio stations that are still playing the 80s music to move on. And no, I don’t “don’t like the 80s”. But the stations that play it, all play the same s**t over and over (and they’ve done so for the last 40 years, since it was all new).

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Yeah, Nah. 2WS has certainly not been playing 80s music since the 80s. In fact, I can remember people saying they would boycott it back in the 90s when they updated their playlist and dropped all the music from 50s/early 60s era. :rofl:

Can imagine the same thing happening now if Gold suddenly dropped the 80s music.

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There is no doubt 80s is extremely overplayed / overhyped even if everyone still thinks it’s a great era.

We just don’t want to be flogged to death with the same basic rotation and lazy repetitive song curation.

In a way being in my late 20s it doesn’t feel like the needle has moved past 80s dominance much from when I was a kid.

By now I assumed even with older listeners there would be an overall shift towards predominantly 90s, 00s, and even early 10s playlists. But it seems to be in the “throwbacks” basket for now rather than a whole genre stations cater too just yet

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Didn’t Nova try that recently with their decades-based extensions, but canned them and moved to genre-based formats instead? Smooth 80s is the only survivor.

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Yeah I believe so, I know networks are catering to that rusted on audience they’re trying to cling to until they die out, and the market isn’t exactly what I assumed as a kid lol. But I do find it intriguing.

I suppose 2Days recent shift replacing the variety format is another example

It helps when you have programmers in their 60s deciding what 25-44 year olds want to listen to.

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:100:. The 80s, 90s and 00s are my favourite 3 decades. I’ll put the 90s as my favourite.

Over the past 10 years, I found radio has killed some of the 80s for me. Every AC radio station I listen to now days seems to flog the same 80s songs to death. This is one reason I don’t listen to the radio much now. Don’t get me wrong the 80s have so many awesome songs but listening to the same Bruce Springsteen, Billy Joel, Phil Collins and Michael Jackson song being flogged to death, it does my head in.

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I think there’s a place for both genre and decades-based extensions.

The 80s and 90s extensions rate very well as do some of the genre-based stations like Dance Hits, Nova Nation and R&B Fridays as well as the new Adult Contemporary Heart stations.

It’s interesting to observe from the most recent survey, that Heart and Heart Hits appear to have taken some audience away from MMM 2000s, Gold 80s and CW Remix. This shows that AC formats are popular with a wide range of demographics , especially if the music is right.

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Yes, Heart and Heart Hits are both doing better than Gold Brisbane on DAB.

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2day getting Jackie o back and rebranding as heart 104.1 isn’t the worst idea

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If Jackie comes back to 2Day, I wouldn’t rebrand.

2Day Breakfast now ID-ing as 2DayFM Breakfast, with the entire station going back to 104.1 2DayFM.

Following the KIIS1065 saga, I think it’s a great opportunity to go back to what they’re known as best.

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Now positioning as “Better Music and More of It”.

Log so far this morning via Lava

0600
Taylor Swift - The Fate of Ophelia (2025)
Janet Jackson - Together Again (1997)
Avicii - Hey Brother (2013)
Pink - Who Knew (2006)
Dua Lipa - Dance The Night (2023)
Pras / Ol Dirty Bastard / Mya - Ghetto Supastar (1998)

0700
Jennifer Lopez - Let’s Get Loud (2000)
Bruno Mars - I Just Might (2026)
Mark Ronson / Amy Winehouse - Valerie (2007)
Zedd / Foxes - Clarity (2013)
Black Eyed Peas - Where Is The Love? (2003)
Tate McRae - Just Keep Watching (2025)
Ginuwine - Pony (1996)

0800
Nelly Furtado / Timbaland - Promiscuous (2006)
KATO / Jon - Turn The Lights Off (2010)
The Cardigans - Lovefool (1996)
Harry Styles - Watermelon Sugar (2019)
T.I. / Rihanna - Live Your Life (2008)

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Great move. Probably seen 973’s results in Brisbane.

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And probably following their 00’s to Now 300 countdown.

Have any other Hit metro stations followed?

My question is - with a positioner like that, are they going after the KIIS1065 lost listeners? Or the GOLD101.7 lost listeners?

Both.

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I just hope with this new format they open the playlist wider than what they had when they last had a variety format. So many songs in the world and some great songs that you don’t hear often on the radio so let’s hope they open it up.

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