In running up for the AFC Championship game this weekend, WJZ had been colouring their graphics in Baltimore Ravens purple since Monday. They should make this the regular ones TBH:
Ahead of the Super Bowl and the Grammys, CBS Mornings debuted new, pointier supers and regional ticker, alongside a stacked version of the wordmark.
(Image from TVNewsTalk)
Different segments have their own accent colours: Purple for Super Bowl, green for Money Watch, and red/blue combo the US Election.
Their morning news bulletin, meanwhile, is renamed to CBS News Mornings, borrowed from their streaming offering that flipped to a standard News Hour branding.
The slants make me think of 10 for some reason…
[Update Feb 14] Saturday Morning has been updated as well over last weekend, but not the headline supers:
That CBS News Mornings backdrop is how you do a generic early mornings backdrop! Take note 7/9.
New supers actually look quite good, and different from everything else out there.
Nice one
So they have CBS News Mornings, CBS Mornings, CBS Saturday Morning, and CBS News Sunday Morning?
The morning bulletin really should revert to same branding as the Evening News, as it did for so long.
Yes, its a bit of mess for 2024.
Looking forward to CBS Early Mornings, CBS Mid Morning, CBS Late Mornings, and CBS After Morning. /s
I really like those supers! Look great.
So hang on, it’s gone from CBSN, to CBS News, to now CBS News 24/7?
Why?
Differentiate it from the linear news broadcasts? Give it some identity?
Sounds familiar…!
I think it’s good that they’ve changed the name. It always sounds silly when the channel has the same name as the overarching brand.
60 Minutes American has come all the way down to Tasmania…
Reports of Tasmanian tiger sightings come by the thousands as Aussies search for extinct thylacine - CBS News
The new brand debuted today, with an inverted bug and updated holding animation:
John Dickerson’s new 6pm show, The Daily Report, also debuted, spiritually succeeding Prime Time.
The final Prime Time last week:
The opener reminds me alot of Ten’s old Late News branding.
KCNC Denver has debuted a new set, which closely modelled that of KCAL Los Angeles. I suppose the wooden frame around the newsdesk screen is to make it seem more nautical over there?
The BTS of the renovation can be seen here:
An obit gray opening over on WCCO, commemorating the police officer who was shot last month.
And overlooked during the April announcement, CBS News Roundup started late May, replacing Overnight News.
CBS News 24/7 is launched as the daily, ‘hub’ news programme on their namesake streamer, boasting more inputs from their O&Os.
Their New York base in the morning, Studio 55, is an AR/VR set with a BBC-esque video wall of local news.
The afternoon edition is handled by the virtual set in KPIX San Francisco, which is heavily used in KPIX+'s weather forecasts.
The virtual floor looks pretty good, the wooden wall brings it down and screams virtual set. And once you see the green screen reflecting off the host you can’t unsee.