Brands, Products and Promotions

Following on from my earlier post about ads for prescription pharmaceuticals, here’s an American ad for an antidepressant. I thought it was a parody at first, but nope - it’s legit.

And this one was filmed at Sydney Ice Arena for whatever reason.

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Just went on the Dairylea Facebook page and a lot of people think that Kraft is Australian and are angry with the name change and are saying the flavour and size or Dairylea Slices have changed as well. I think Kraft will come out as the winner reintroducing Kraft Singles.

It’s processed cheese. by definition it cannot be any good.

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It’s not. It’s the worst.

In America Kraft isn’t permitted to refer to Singles as “cheese” because this word indicates that a product is made with at least 51 percent real cheese. This is why the label reads “pasteurized prepared cheese product.”

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sounds yummy :face_with_raised_eyebrow:

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It’s a similar story with ice cream where you have Streets Blue Ribbon not allowed to classify itself as ice cream.

P.S. But Connoisseur Gourmet Ice Cream is actually ice cream.

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I was unaware that there was any tub-based ice cream other than Connoisseur.

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I read the ingredients on the Peters Original Vanilla once after I noticed that it was significantly softer after they changed the recipe a few years back.

The ice cream is only creamy and easy to scoop because they’ve used propylene glycol to soften the mixture.

Plus they use ingredients that allow them to aerate the mixture more so that they can use less dairy products.

Peter’s “I can’t believe it’s not ice cream” now with propylene glycol. Yum!

Lynx has brought out a special Movember edition of it’s deodorant body spray and body wash.

image

checks calendar

Aren’t they a couple of weeks too late?

It’s still November isn’t it?

It came out weeks ago anyway but I discovered it today. Apparently it was “Exclusively in Chemist Warehouse” but I bought one in Woolworths today. Money from sales goes towards men’s health causes.

Been available since late september

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Is this support of Movember yet another attempt by Unilever to reposition the Lynx brand away from the “teenage boy going through puberty” market the product is so associated with? I can’t imagine any male capable of growing substantial facial hair going near the stuff considering the smell of it makes women think the wearer is desperate for his first kiss and still lives at home with mummy.

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Maybe you should start wearing some because the stench of old codger is not attractive to anyone. :stuck_out_tongue_winking_eye:

Men’s grooming products are one of the biggest growing product lines in department stores, supermarkets and chemists.

I’ll stick with the Old Spice as I prefer to smell like a man and not a teenager. It seems to have done the trick for my father and grandfather. I’m on a horse.

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No surprise there. :joy:

Lynx/Axe is a case study unto itself in regards to Unilevers many attempts in recent years to have the brand shed its pubescent image.

Another dairy brand has gone overseas. Earlier this week WA dairy company Brownes was sold to a consortium led by Chinese dairy giant Shanghai Ground Food Tech by current owner Archer Capital.

If Canada’s Saputo is successful in buying Murray Goulburn next year, that means almost all of Australia’s major dairy brands will be foreign owned. Is this what we really want?

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