Another short ceremony by the look of it lasting just under 2 hours
Why don’t they just get back to normal i.e normal ceremony sizes etc
It’s because of the continuing COVID-19 pandemic in China.
The Winter ceremonies are always shorter and the Paralympic ceremonies even shorter still, whilst the scheduled time is usually short so it’ll probably still clock in closer to the two hour mark.
Really though not much point in watching this considering we know the climax will just be sticking a tiny torch in a sculpture rather than actually lighting the cauldron.
In overnight numbers, NBC’s Sunday primetime coverage of the closing ceremony gathered a 1.0 demo rating 6.57 million viewers… In 2018, the PyeongChang games gathered 14.8 million viewers in final primetime numbers. In 2014, NBC brought in 15.1 million viewers for the Sochi Winter Olympics closing ceremony.
Beijing 2022 Paralympic Winter Games
Following an adrenaline-charged Olympic Winter Games, our Aussie athletes will hit the slopes once again when the Paralympic Winter Games Beijing 2022 start live, free and in HD* on Seven and 7plus from Friday, 4 March.
Beginning with the official Paralympic Winter Games Opening Ceremony from 11.00pm AEDT, Johanna Griggs will host Seven’s Paralympic Winter coverage, while 7NEWS’ Matt Carmichael will take Australians into the heart of all the action live from Beijing. Four time Paralympian Jessica Gallagher will also join Seven’s coverage of the Games
In the lead-up to the Games, Seven will kick-start the Paralympic spirit from Saturday, 26 February, with the Winter Paralympics Preview Show and the premiere of All the Way Up - a documentary about Australian Paralympian Sam Tait embarking on a journey to become the first paraplegic to summit and ski down the highest mountain in Australia, Mt Kosciuszko.
Just like the Olympic Winter Games, there will be one destination to watch every epic feat, every medal, every world record and every inspiring moment from the Paralympic Winter Games. With a team of nine Australians heading to Beijing, including six alpine skiers, two sighted guides and one snowboarder, the wintery action from this year1s Paralympic Winter Games will be unmissable.
7plus is the only place to watch up to ten channels of action, see what1s on when, keep up-to-date with the medal tally, create a watchlist to follow favourite events or catch up on highlights. The Paralympic Winter Games are just one click away on smart TV, mobile, tablet or computer.
Seven West Media Chief Revenue Officer and Director of Olympics, Kurt Burnette, said: 11The Paralympic Winter Games is among sport’s greatest events and we can1t wait to bring fans all the unmissable action over the next 12 days as Australia competes against the very best in the world.
"We are extremely proud to be the Home of the Paralympics across the screens of Seven and we will once again deliver an exciting, inspiring and unforgettable two weeks of winter action with nine incredible Aussie athletes ready to give it their all for a Paralympic medal.
Seven’s exclusive coverage of the Winter Olympics reached 12.5 million people and attracted new
and younger audiences to Seven. This helped secure Seven’s biggest ratings survey year start since
2018 and we look forward to introducing even more viewers to the incredible Paralympic Winter
Games.
Following Australia’s most successful Olympic Winter Games, Matt Carmichael said this year1s
Australian Winter Paralympic team are ready for success.
Paralympic sport is about pushing limits and proving what1s possible, that’s what our Australian
team is all about/ he said.
Preparing for Beijing in a pandemic has thrown in so many extra challenges, so much more time away
from home, but every single one of our incredible athletes has taken it on.
"From our captains Ben Tudhope and Melissa Perrine to newcomers like Josh Hanlon, this team is full
of talent and stories that all Australians can get behind.
Australia’s Paralympic Winter flagbearer will be named on Wednesday, March 2.
Beijing 2022 Paralympic Winter Games Opening Ceremony Friday 4 March, 11.00pm AEDT on Seven and 7plus
7Two with the Opening Ceremony instead of 7mate for Perth viewers. Last week’s Closing Ceremony should’ve been that way too
Not sure why the Paralympics opening ceremony will be on 7TWO instead of 7mate for Perth viewers, given there is no live sport on 7mate on that night (the opening round of Supercars from Sydney is on 7mate the next day).
Saw a proper promo for the Winter Paralympics and it had the “7+” logo on it the whole time, with the Paralympics symbol. Are Seven perhaps making this a bvod only event, with only the ceremonies on broadcast? I think that would be disappointing if so, seeing as Tokyo Paralympics was on 7mate broadcast all day, Winter this time yes, but still.
A streaming event. There was only one linear channel used for the Winter Olympics with streaming for all events. Most of the Summer Paralympics was available on live stream last year
I reckon Nine and Ten should share rights for the 2024 Games, like Seven and SBS did in 2004. Nine have the big events like running and swimming plus the opening and closing ceremony, while Ten have the rest of events and the Paralympics.
From memory SBS’s ratings declined vs normal programming during the (timezone friendly) 2008 Olympics. and that was before digital channels and streaming. If secondary FTA coverage was unviable for SBS in 2008, it sure will be for ten in 2024.
In the same way it was a crazy idea for Nine to agree to be a partner in an AFL rights deal whereby 10 had exclusive rights to all finals matches, it would be a crazy idea for 10 to agree to such a proposal where they would play ‘second fiddle’.
Besides, there would be no non-monetary benefit for Nine or 10 to split the Olympics rights.
Nine and Ten held Olympic rights from 2010-14 before Seven got them back from 2016.
Ten would not ever bid for the Olympics because it does not have enough money to have a substantial coverage and it also risky under the Paramount ownership. Seven will win the rights to the 2024 Paris Olympics, if it did I’m thinking that if Seven want to ask if ABC would share broadcast rights with the ABC channels broadcasting Cycling and other smaller events, whereas Seven broadcast bigger events
Sharing the rights with either ABC or SBS would be for cost-cutting but 7 will do it themselves like what they did in the last few Games.
Speaking of bids for the Olympic Games media coverage, the process for European RHBs for Milan-Cortina d’Ampezzo 2026 and LA28 is well underway. They are inviting broadcasters all across that continent to do so, mandatorily for the next Olympic cycle, although offers may also be submitted for the TBA 2030 Winter Olympics and Brisbane 2032 Summer Olympics. The IOC is administrating the procedures in collaboration with OBS and IMG, the first time the Olympics have appointed an external company to manage the process; they will focus mostly on consultancy services.
Interested broadcasters can submit bids for all 51 European territories, with the possibility of submitting bids for multiple or single territories; such flexibility is being considered due to the ever changing media landscape, the ever increasing (and, most times, prohibitive) cost of sporting rights, and the political turmoil in the continent. In addition, the IOC will sell rights in various packages for different platforms.
The tender process, set for April 25, is not only happening as a so-called blind auction; a “quality threshold” is being implemented for such, with three base criteria: the ability to meet the highest standards in broadcast quality, its ability to reach the widest possible audience, and its commitment to promoting the Olympic Games and the values of the Olympic Movement.
Let’s remember two things: in 2015, Discovery/Eurosport had a record-breaking €1.3 billion deal for the Games, something unheard for a pan-European sports network at the time (and the turning point for Eurosport to go upmarket); previously, the IOC had a deal with Sportfive/Lagardère for distribution in most European territories (except the big five markets and Scandinavia) for London and Sochi, and with the EBU beforehand. Sportfive’s deal meant many PSBs were left without coverage, most of them going to commercial broadcasters; and some of them exclusively to subscription TV.
The second thing is that rights for many regions are already decided: in the U.S., the mammoth NBCUniversal is extending to these two Olympic cycles (including owners Comcast as national partners for LA28); in Brazil, Globo has also grabbed these rights; additionally, rights in the core Asian markets have been renewed for China Media Group and the Japan Consortium, but in the Korean Peninsula, SBS (and a very profitable sublicensing effort with rivals KBS and MBC) have been displaced by cable network JTBC (they must still sublicense some rights to any or all of these broadcasters); additionally, there are rumblings on media insiders in Latin America that Carlos Slim’s América Móvil is likely to renew the rights for the aforementioned Olympic cycles, given the overall success of its coverage in this Olympic cycle.
Straying far from the topic here: Beijing Winter Olympics Coverage







