True, but in their market (Mt Vic-Woodford) they probably are not going to be taking listeners away from other receivable stations that have more superior audio broadcasts.
Last time Move Fm Wentworth Falls went off air it was off air for three days, and they did not know because no one called to advise them. Now it has been fixed it is worse then before.
2LT on 101.1 would get listeners for Ray Hadley etc because it would be easier to receive then 2GB.
Midwest Radio came into the Katoomba market with inferior products, they need to invest the money to bring them up to the same standard as their competitors.