Some of today’s discussion on here has (on the face of it) been silly & seems quite illogical (but I have quickly tried to catch up so may have missed some details here or there).
It’s a more difficult calculation now compared to when there was a 30-minute metro bulletin on the same channel (and now with Ten’s poorer rating programmes), but the fact is WIN are regularly padding out their 30 minutes with irrelevant local rubbish (tree fell over somewhere, etc.) and 90 minutes of Ten + WIN news is too long, especially from 17:00.
There wouldn’t be a huge additional effort/expense for WIN to produce a composite Eyewitness News bulletin instead (and yes, replacing the Ten Eyewitness News bulletin from the state capital); the presenters have to read more story intros but most of those stories would come from Ten’s reporters around the country and that content is the bulk of the time in a news bulletin (where appropriate they could also include stories from other WIN reporters around the country too).
Ten Canberra used to do so (until the station was bought by Southern Cross who killed it off a while later), SC7 still do it now and NBN9 have been doing so for how long (before being bought by Nine)?
But (as has also been said here plenty of times) WIN are stuck in the past & refuse to change, so eventually they’ll have no choice but to start cancelling their local news bulletins (as SC Ten & even Prime7 did before them).
Considering WIN’s history it’s amazing how much wasted effort they put-in to their silly cover-ups/rebranding their affiliation partner’s content (pissing off that partner in the process) rather than doing what’s needed to come closer to matching their metro counterparts.
I can only speculate comments about WIN’s owner are true and he’s not only insisting on sticking with the WIN brand, the huge solid logo obscuring programme text, but also behind the old fashioned local-only news, disinterest in social media, etc., but if true it’s a sad thought that nothing will improve until he’s gone from the company (and no, I’m not wishing anything bad on anyone).
I’d rather WIN got out of the past, did what’s necessary and made good composite bulletins which would have a better chance of keeping regional TV news jobs viable, but sadly it looks like that’s not going to happen.