Watermarks

It’s always been on Late Show, even back in the 90’s on Nine.

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As above, it’s been on the international live content feed for a very long time. I am actually impressed they haven’t really tampered with it that much over the years because it is a very good watermark.

It is on any content that could be newsworthy. Ten actually covered it for a while using the Ten or Eleven logo until after CBS bought it out.

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So the watermark is there because these shows are turned around in a very short amount of time.
It’s pretty much the literal broadcast to the US public audience, cut up and compiled to be rebroadcast here.
I’d say it’d be a lot easier these days to get a clean feed, but that would involve effort changing a system that currently works fine.

I don’t think CBS provide a clean feed at all.

From what I’ve seen the CBS watermark is on screen immediately after the break (on all their non-news programmes), so not even the few seconds clean other networks allow for their affiliates to show their own logo before the network one appears.

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It also includes US classification message

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I can’t speak to what the US do, but I would assume they’d provide clean feeds to their affiliates, just like our networks do here. 10 provide a clean feed to WIN for them to put their own branding on it.

The Late Late Show with James Corden is literally recorded off US TV, as they only have a few hours to compile the show here in Sydney for it to be played here.

What I was saying is that these days it wouldn’t take much to simply transfer the segments as files from the US instead of taking a dirty off-air feed.

Other US shows, like The Ellen DeGeneres Show, The View, etc would have much more time for turning around.

Not a clean feed but some affiliates simply tag their channel number or modified logo onto the watermark when they come back from break. Same with NBC, last time I looked.

ABC leaves a 10 second time for locals to insert their return graphic.

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NBC does that as well. CBS watermark is always on.

CBS:

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Ultimate Tag| Tomorrow 7PM Watermark

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Masterpieces of design

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Ultimate Tag| Tonight 7:00 watermark

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WIN WWOS coverup in 2010

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WHY CAN’T THEY HAVE A TRANSPARENT WATERMARK. IT’S NOT HARD GUYS.

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Damn 10 pays $400k and it still gets lumped with a CBS watermark?

I wonder if it’s ViacomCBS insisting that.

I doubt ITV will have a CBS watermark tonight in The UK

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It’s WIN we are talking about here.

They HAVE to have the loudest watermarks possible.

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I hope whoever they sign with later this year (Ten or Nine) tells WIN to cool it with their watermarks and branding in general.

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Indeed, there was no CBS watermark on ITV’s coverage.

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