Well I certainly wouldn’t be making the same mistake over and over and then crying about where all the viewers have gone and as a result there is dwindling advertising revenue.
Why are you getting so cut up about 10? You seem to be taking any criticism very personally. Do you work at 10?
You keep bringing up 7 & 9 but the reality is they are in a far better better position than 10 is despite their numerous faults and idiotic decisions. 10 don’t have the luxury of wasting even more millions given their ranking and external forces over the merger deal.
7 and 9 are also in a position to bounce back, sadly I think the ship has sailed on 10 due to decades of chasing a narrow demo, persisting with poor shows and now they have a damaged brand.
I agree, they would probably have to program it that way if there is any shot of making money. 30 minute daily shows wouldn’t cut it and would leave too much empty space.
I really can’t see that format lasting 12 weeks though. Even 6 weeks would feel like a marathon. There’s also generally less viewers in Q4 plus it has The Block to contend with.