Supermarkets and Retail

So they’re selling immature food now? :laughing:

2 Likes

Funny thing is we usually have all of the Christmas stock by mid July ready for end of August / start of September. Our pallets arrived last week and everything is out now.

I’d stock up asap as like the past few years we won’t have many more pallets coming in.

Theyve been in store for a couple weeks now. Crazy.

So four months before Christmas. :zany_face:

Mmmmmm so it seems.

As a retail worker… not even Halloween yet. What on earth.

1 Like

So everyone is prepared now… Hot cross buns will be available for sale on Boxing Day. :wink:

(Just waiting for Coles or Woolies to sell them before Christmas now to prove me wrong)

2 Likes

Don’t they do this already? (Release the normal ones first, then the Vegemite ones later :winking_face_with_tongue:)
Edit: Yep from a bit of googling I was right. In 2020 they actually started selling them before Xmas like you said jokingly!

1 Like

Woolworths CEO Amanda Bardwell has admitted the recent Disney Discs promotion was a flop.

1 Like

They were craptacular. The article hit the nail on the head.

I think just go for lowering your prices and actually being honest with the customers, suppliers, farmers, etc…

It should have been obvious.

Coles seems to do better with their freebies aimed at adult shoppers like kitchen utensils, containers etc. If Woolies wants to do freebies, it should go for that sort of spend and win giveaway.

1 Like

I think there is only one thing Woolies can do…

4 Likes

Should push come to shove.

It appears the role of Senior Manager Collectibles and Continuity got the chop during the huge cuts they did a few months ago, so probably safe to say no more collectibles anytime soon.

Or they wil just palm it off to someone in marketing.

It’s been implied that the Cinemas will be included in the refurb. It just won’t be EVT (Event Cinemas), leaving open the opportunity for a competitor (Hoyts, Reading or ACE) to take over.

Saying that RIP Greater Union. The name only living on through the parent company name (Greater Union Organisation Pty Ltd trading as Event Cinemas and BCC Cinemas).

1 Like

Bring back Greater Union! Event Cinemas is a shitty name.

2 Likes

Corporate communications crisis specialist Peter Wilkinson told Yahoo Finance a name change could end up being a massive win.

“If they do it cleverly, it can actually be an opportunity for shoppers to come and see what’s changed,” he said.

"Changing the name to Dollarama doesn’t mean they’re going down market or becoming cheaper.

“It’s the same products, but maybe with a couple of specials to incentivise people to come in and try it out.”

One of the good promotions done by Woolies was the garden one, kids had a chance to garden and watch their plants grow, they also had kids gardening tools, gloves etc to buy.

4 Likes

I recall the garden and animal stuff they did being a bigger deal 10 or so years ago. These collectables lose their novelty when it’s the same Disney or superhero characters with a new gimmick.

1 Like

You can see that collectables lost its way and just became a commercial lever. Started off with as above, gardening and kids growing stuff, more educational, to a whole raft of Disney and other branded stuff. Was more about commercial agreements with bigger companies in the end.

Coles seemed to have pulled back the campaigns are sticking to more kitchen like campaigns which don’t require as much investment, plus customers can also partial pay with points so there is a safer profit factor in it also.

I agree also, forget these campaigns and invest in price. I think that’s the direction WOW intends to go down.

2 Likes