Brisbane has been Todayâs best market for a few years now. Their host involvement resonates well there, I think. Whereas Sunrise is a little more polished and formal, which works better in Melbourne. Apparently, Sunrise werenât doing well in Brisbane a few weeks ago, which is why I suspect that theyâve had the hosts dancing at the desk recently.
Yeah, when they were more daggy and informal. Pell has polished the show since he has taken over which I think works in Melbourne and not Brisbane, which prefers the more informal approach. Hard to perform well in both these markets when they have very different styles, IMO. Just an observation.
Haha, itâs not so subtle either. Today does it for in and out of breaks and it has become excessive. Iâve noticed Sunrise has started to do it of late, usually during the weather segments.
I just think it was a reactive decision so they donât seem as uptight. Crazy? Maybe. But just my analysis of different markets as to why they might not be performing well in Brisbane and how I think they are responding to it.
1, the 90âs called, they want their dance moves back.
2, excessive dancing Infront of a background that literally says âCORONAVIRUS CRISISâ with unnecessary germ graphics dodging around the screen on a red-overload backdrop seems highly inappropriate and extremely insensitive.
The three breakfast shows each rated a few thousand less across week 18 compared to the previous week. But the ranking was the same with Sunrise first and News Breakfast second for the 6th consecutive week. News Breakfast was almost 15,000 ahead of Today, its biggest winning margin so far.
Another trashy news article from 7 NEWS & Sunrise. $2 Mcflurryâs shouldnât be a surprise to anyone, theyâve been advertising on TV for a few weeks