Generic thread for international sports broadcasting topics
The Dolphins/Chiefs NFL wild-card game is exclusive to Peacock this year (with two exceptions, on NBC affiliates in the team’s home market), NBC announced it in May but that hasn’t stopped the 11th-hour outrage:
It was reported at the time that the one-off single-game package could have netted the NFL an additional $110m in rights.
The game averaged 23 million viewers across Peacock, NBC stations in Miami and Kansas City, and NFL+. That’s apparently the most-streamed live event in U.S. history, peaking with nearly 25 million viewers in the second quarter, NBCUniversal reports.