He’s reporting that based on the AFR article. We have no knowledge of the nature of the deal. Nine don’t tend to sign simulcast deals and they certainly wouldn’t be paying 40million for a simulcast.
Quite. It’s often overlooked by the Australian-content centric POV here, but there’s plenty of value in England’s other international cricket content too, India (especially), South Africa, Pakistan, NZ inbound tests provide plenty of value to subscribers and avoid churn.
Especially under Seven’s next AFL rights deal, it has less Saturday night matches to broadcast from 2025 to 2031, which overlaps with the two Ashes series in England.
There’s also always a bit of a conflict of interest due to the AFR being owned by Nine, something that also afflicted the reporting of the Olympic rights story
It feels like sloppy reporting in both cases where they’re conflating “the Ashes” with “the English summer”, ie. the whole ECB home deal (which is obviously going to stay with Foxtel bar the Ashes).
According to Crosscourt column in News Corp papers today, every FTA network in Australia and several streaming services have expressed interest in showing NBL games when the current deal with ESPN, Foxtel and 10 expire at the end of 2023/24 season. The article says that league executives prefer to maintain the relationships with existing broadcasters.
Surely the NBL would be wise to take up a deal which includes exposure on a channel with better reach than 10 Peach if it’s there? Seems foolish that there’s all this interest in their product (especially since the NBL was in dire straits and struggling for attention not that long ago) and they seemingly don’t have much interest in changing the status quo.