Overspill from Melbourne (Fox/KIIS/Nova) and Sale (TRFM). In the 2016 survey, TRFM was outrating 3GG in the Warragul market - unsurprisingly, neither of the Sale stations were listed in the last Warragul book.
6 Likes
will this mean that Ray Hadley would be heard into Dubbo and Gippsland on Triple M?
2 Likes
Re Hit 93.5 Dubbo becoming Triple M Dubbo, you can get fortuitous reception of Hit 105.9 Orange in Dubbo on a good car radio.
2 Likes
I reckon yes to Dubbo, no to Gippsland.
I donât think any of the other Victorian regional Triple Ms take Hadley.
2 Likes
Sun FM (Mildura) used to but dropped the show around the time of the Triple M rebrand if I remember rightly.
5 Likes
Over the weekend Hit Gippsland have had promos with Anna Dare announcing that a new sound is coming to Hit Breakfast (obviously being Triple M launch on 94.3 Gippsland) along with a $5k giveaway on Monday - complete with the Hit Breakfast jingle (go figure!)âŚ
6 Likes
And yet theyâre openly promoting the changes online 
5 Likes
Although to be honest, the efforts at SCA Gippsland are a bit lameâŚ
- the change is not on the Hit Gippsland home page but on the âGippsland Newsâ page, where the previous ânewsâ item was a Total Fire Ban announcement dated 19 December 2019. With that frequency of updating, whoâd bother checking out âGippsland Newsâ
- the home page identifies Anna Dare as being followed âCamâ on weekdays - complete with the graphic promoting his brekky show on Hit 102.5 Mt IsaâŚyou can even still see part of the 6 - 9 am timeslot.
One can only hope there is a step up in effort with the name change! At least they wonât have to edit the Triple M Rocks Footy promos.
5 Likes
TRFM? Fox in some other areas?
1 Like
The whole procedure is like Target stores converting to Kmart although a bit more dramatic with the music format change.
2 Likes
Hit has flipped to Triple M in Gippsland and Dubbo, Luke Bona on air now.
Bag Raiders - Shooting Stars was the last song on the Hit stations.
5 Likes
Did they switch to Triple M at exactly Midnight?
2 Likes
Slightly before midnight - was timed into the start of Luke Bonaâs overnight show
5 Likes
Hereâs an âout thereâ idea.
If SCA now views Triple M as a more important brand than Hit, in markets where Triple M is AM, why not flip Hit and Triple M, so Hit is then AM and Triple M is on FM?
4 Likes
I think both brands are equal, itâs just easier in those markets that have one station to execute localism and promos like footy on Triple M.
Interesting to see if the solo Western stations in QLD will be next to become Triple M or is there too much crossover with the heritage AM stations?
6 Likes
Hmm, I find it difficult to see CHR music working on AM. But I guess it does come down to how much money each âbrandâ makes
5 Likes
I have an Original 94.3 Sea FM Sticker from the days when they had 3GG as their Sister Station.
4 Likes
I never could understand why the ACMA has never aloud some of these AM stations like Griffith and Wagga convert to FM. There is only one player in town plus there is plenty of spectrum to use.
2 Likes
Hitâs Mount Isa ratings (more than a 50% share) suggest theyâre doing alright out west
3 Likes
Triple M Wagga & Griffith are eligible to convert to FM. Itâs just that the stations chose not to do so for some reason.
Triple M in Mt Gambier, as well as many markets in WA, are also eligible, but chose not to go ahead with it. Only Albany is considering it & if it wasnât for the presence of 6EL, Bunbury would definitely have put their hand up for it.
5 Likes