Southern Cross Austereo (Company)

Because he can? It’s just once a month.

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The podcast is weekly. Do they film a whole months worth once a month?

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I didn’t realise that.

They probably do. I doubt Jack is commuting once a week to Sydney where the boys are. They probably record over two days, doing two a day?

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Are the boys actually in Sydney?

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Hamish is often down the line in Sydney but Jack and Andy are in Melbourne. Except when Andy is in Sydney filming The Hundred.

They do a good job on the online social media videos to make it look like they are all in the same room. You never see a shot of all 3 of them at once.

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No Andy and Hamish both live in Sydney don’t they?

Posty is somewhere else in this clip, but the boys are together.

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Andy lives in Melbourne still.
They record wherever they are. Sometimes that’s both in Melbourne, both in Sydney or Andy in Melbourne and Hamish in Sydney.

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That’s not going to improve sales in Melbourne whilst their product’s share is in decline.

SCA also suffers from a loss of corporate experience on how to sign lucrative direct contracts. The simplistic thinking of agency buying filling their schedules is a reckless fallacy.

Great money is to be made from direct sales yet they’ve forgotten.

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Saw this ad in today’s Herald Sun.

image

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Ok ok. This is surely an April Fool’s joke.

Firstly, Summer has been here for 27 days.

Secondly, surely SCA Digital could’ve shortened that URL to sca.com.au/advertise (or specifically fox.com.au/advertise).

Thirdly, do tourists listen to the radio? Or do they sight-see?

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I think the ad is targeted at small businesses like cafes who rely on tourists from capital cities or even interstate for summer trade. It should have been published in November.

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Unless it’s been running for a while now?

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Oh yes, and fourth point - if I do wish to advertise NOW, who is there to respond to my enquiry?

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After what happened in Victoria over the last couple of years do tourists still visit Melbourne, might be the question to ask?

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They certainly do

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Tell me you live in New South Wales without telling me you live in New South Wales…

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I thought it was more interesting that implicitly tourists won’t listen to SCA’s Triple M, or alternatively that Triple M is only interested in agency sales…

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Or that locals won’t be paying attention…

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Why would anyone want to go to Victoria let alone live there :grin:

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