JPA
November 13, 2024, 5:37am
5219
TV.Cynic:
Sky News Australia becomes countryâs first TV channel to reach 5 million YouTube subscribers; achieves growth across all platforms as audience expands
Majority of those are probably from the US.
TV.Cynic:
The exponential growth of Sky News on traditional television platforms is coming at the expense of the ABC, which has lost viewers this year, with ABC News metro linear free-to-air ratings plunging -5% so far in 2024. On linear subscription television, Sky News has outrated ABC News by 204% this year.
Yet more people trust the ABC for their news. In fact, more people trust the BBC than most Australian broadcasters.
KICK-IT
November 13, 2024, 5:44am
5220
Doesnât really matter. YouTube now has more viewers than Netflix. And the Us has much larger population. A monetised view is a monetised view. And there are for more of them to come from the US. More revenue means more money to reinvest into the service.
KICK-IT
November 13, 2024, 5:48am
5221
TV.Cynic:
Viewing of Sky News on Foxtel is up +6% year-on-year, reaching more than 1 million monthly Australians on average in 2024 year-to-date.
Despite disruption in the subscription TV market, all key timeslots have improved for Sky News on Foxtel during 2024, with primetime Monday to Thursday leading the growth charts with audiences up +13% year-on-year. Breakfast 5:30-9am is up +10% year-on-year and weekday news has also delivered growth up +2% year-on-year.
Sky News Regional viewing, available free-to-air in selected markets across regional Australia, has grown its primetime audience by +27% year-on-year. Mornings 9-12pm are up +18% year-on-year and daytime programming is also finding new viewers, up +14% year-on-year. Sky News Regional now reaches an average of 1.1 million viewers monthly.
The exponential growth of Sky News on traditional television platforms is coming at the expense of the ABC, which has lost viewers this year, with ABC News metro linear free-to-air ratings plunging -5% so far in 2024. On linear subscription television, Sky News has outrated ABC News by 204% this year.
Sky News has become the go-to channel for live breaking news with the US election delivering the highest share day on record for Sky News on both Foxtel (10.7% share) and Sky News Regional (7.3% share). Sky News Regional out-rated the SBS and Ten main channels in available free-to-air markets for the day.
For all the talk of YouTube growth targeted at a US audience. , the network is still growing old school linear viewing in Australia too.
Prime time up 13% is pretty major growth. No broadcaster like Seven or ten or nine or ABC would be hitting that kind of growth.
Up 27% prime time on broadcast TV in regional is pretty incredible. They must be chomping at the bit to get into the 5 metro markets on FTA
SA_TV
November 13, 2024, 5:49am
5222
100%, they literally post videos talking about MSNBC⌠like no relevance here, it is just done for the MAGA crowd.
2 Likes
Sifon
November 13, 2024, 5:58am
5223
Maybe ahead of its time? Probably would be a success these days as part of Sky News âafter darkâ
JPA
November 13, 2024, 6:03am
5224
Probably - would depend on where there is room in the schedule.
My guess is that Hadleyâs new show will probably be either Friday Nights at 9pm or Sunday Nights where Paul Murray currently is. Thatâs if Paul Murray wantâs to go down to 4 nights a week like the other presenters e.g. Bolt, Kenny, Credlin, Sharri, Rita. But we wonât actually find out until they announce their 2025 lineup in Mid-January.
SA_TV
November 13, 2024, 9:48pm
5226
mvpmadsen:
My guess is that Hadleyâs new show will probably be either Friday Nights at 9pm or Sunday Nights where Paul Murray currently is. Thatâs if Paul Murray wantâs to go down to 4 nights a week like the other presenters e.g. Bolt, Kenny, Credlin, Sharri, Rita. But we wonât actually find out until they announce their 2025 lineup in Mid-January.
They could do something really radical and give him an hour slot where he just talks for an hour and interviews other regular presenters and commentators, and for fun they could give it a right wing slant. Just to shake up the schedule a bit.
5 Likes
Tejas57
November 13, 2024, 10:30pm
5227
Donât forget ranting into the camera about the lefties at âchannel 2â until it looks like youâd pop a vein. no one has done that before on sky
2 Likes
tv_lee
November 14, 2024, 8:37pm
5228
Its more likely heâll be added to their roster of contributors.
JPA
November 15, 2024, 2:15am
5229
TV.Cynic:
The exponential growth of Sky News on traditional television platforms is coming at the expense of the ABC, which has lost viewers this year, with ABC News metro linear free-to-air ratings plunging -5% so far in 2024. On linear subscription television, Sky News has outrated ABC News by 204% this year.
From The Guardianâs Weekly Beast:
This is based on data for subscription TV homes only, in other words people watching the ABC through a Foxtel set top box. When you look at the numbers watching ABC News on free-to-air the reach is 1.9m for ABC News to 323,547 for Sky News Live.