Seven v Nine News Ratings Comparisons

Impressive yet again by Nine News in Melbourne & Sydney :clap:

Considering how Seven News easily win on every other metric.

First half of year average bulletin ratings

Table is based on overnight numbers; consolidated likely to add only 1,000-2,000.

(Seven Perth and Adelaide include Today Tonight).

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I believe Nine News in Sydney has now won, for the same period Seven News in Sydney won?

7 years (2011 to present vs. 2004 to 2010)?

If we’re talking about consecutive years, yes.

If we’re talking about historically, Nine has won by a long shot.

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I thought Nine still won the 2004 year in Sydney news ratings, with Seven snatching the crown in 2005.

In that case, Nine News Sydney’s current ratings winning streak has now outlasted Seven News’ time at the top from 2005 to 2010. And of course historically, Nine has been the #1 choice for Sydney news more often than not.

My post couldn’t have been clearer…

Comparison of the first 20 weeks of this survey year to same period last year.

News directors with be looking to those results in Brisbane with envy and analysing the success of the tabloid strategy that seems to be working very well in SEQ. Also some positive numbers in Perth, with a nice gain for Nine.

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Huge drop for Seven News (Sat) in Melbourne with Jennifer Keyte.

A bulletin Seven claimed last year.

No longer having rights to Saturday arvo AFL.

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Comparison of the first 20 weeks of this survey year to same period in 2014 (first year of one hour news services). Makes you wonder what ratings will be like in another 3 years if there continues to be a 3-4% drop per year.

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Week 30 Preliminary

Colours indicate change from previous week - green is increase or no change, red is a decrease.

Weeks won - Ratings Period

Weeks won - Full Year

Countdown to 21 weeks won out of a possible 40 for the ratings survey.

All markets have now achieved 21 wins out of the official 40 weeks; these markets have also achieved 27 weeks out of 52 weeks in the calendar year.

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Ouch :persevere:

100k margin between Seven News & Nine News at 6pm in Perth.

Nine’s huge problem child.

Hasn’t that been the case for many years?

Realistically, it’s probably going to be a very long time before Seven and Nine are really competitive in the Perth ratings (both with news & overall programing).

Yes.

But regardless…

Execs can’t be anywhere close to satisfied with that.

As has been said numerous times, Seven could (and has) broadcast a black screen and would outrate Nine comfortably.

Says more about Perth than anything else

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Nine Perth needs more time to build an audience. They’ll get there once Rick and Sue sign off.

But that’s missing a lot of the point.

It’s not just news, it’s systemic in Perth.

They’re part of 5 city metro.

A major factor to why Nine isn’t No. 1 & why Nine News doesn’t win 5 city (and national).

Hence my comment “Nine’s huge problem child”.

It couldn’t not make network execs unhappy.

Those preliminary numbers for each half hour in 5 cities don’t match the “tied average” below…

Thanks - fixed now, thought it was too much of a co-incidence. Winning weeks remain unchanged.

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Week 31 Preliminary

Colours indicate change from previous week - green is increase or no change, red is a decrease.

Weeks won - Ratings Period

Weeks won - Full Year

Interesting result for the first week of Nine Brisbane’s new set :tv:

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Nine News had an ordinary week.

Lots of nights below 1m lately & the week overall below 1m.