Yeah, I’d guess Letitia Wallace too.
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Yes that’s her, so many new faces on the news at the moment.
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SCA will be hoping those viewers are welded on considering the affiliation partner for their most successful television market has just disparaged their viewing audience.
Interesting that it was Seven who was worried about SCA tarnishing their brand when they wouldn’t allow SCA to use the “Seven News” brand on their bulletins. Seems the reverse happened.
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if 7 was worried about sca then why have allowed the affliation to continue??or for legal reasons cant they drop the affliation??iam guessing when the next around for aflilations for sca in tasmania 7 could use this against them iam guessing
Not sure why 7 would use this against SCA, SCA is fine in this it’s 7 that’s made the disparaging comments not SCA.
I doubt there will be any loss to the audience and admittedly 7 do have some points but it is disappointing.
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I would guess that SCA won’t be worried one bit.
Most of us Taswegiens still call it Southern Cross, not 7, so the link probably won’t really be a concern…
I am not sure the 7 brand has really resonated here due to the long proud history of local televison broadcasting we had.
Tasmanian’s are very parochial traditionally, something the two competing local stations came up against when aggregation took place, Southern’s watched TVT6 (WIN News with the closest thing we had to a local celebrity in Tom Payne) and Northerner’s watched TNT9 (Southern Cross Network).
WIN fought a PR disaster when they moved news production to ‘the gong’ from Hobart a few years back, because the reporters were still covering the same stories, the basic content, but it wasn’t made here anymore, so I am not going to watch that crap! (imagine an old man thumping the desk whilst saying that)…realistically WIN News has been smashed by SCA News for years and I suspect its only a licence condition that keeps them in the market fullstop.
Localism works in Tassie, the ABC is mostly local during the day and smashes its rivals, SCA news is the same, The Mercury is unfashionably local, championing local issues and pushing liberal politicians even though its part of News Ltd.
My point is that locals will probably see the story as 7 shitting on our stadiums and our team rather than 7 brand trashing SCA…
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21% of the audience.
Thats like 7 News getting 1.1 million in Sydney alone
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When your main commercial competition is presented from Wollongong and lacks any sense of community then it’s no wonder.
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Plus Channel 9 demonstrating no interest in having a dedicated presence outside of the 6 capitals and Newcastle.
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SCA and WIN would have to both agree and possibly fund a news bulletin for TDT which would take away from their own products.
There’s no way Nine are doing it for free and SCA and WIN spending more money on a loss making channel.
I’m aware.
My comment was more aimed at Nine not holding the broadcast license in the area - resulting in no dedicated Nine News presence.
Does 7 TASMANIA still receive a dirty feed of The Chase Australia, with Melbourne news banners etc?
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Yep 
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Something interesting for a Friday flashback on the Tasmanian bulletin last night - let’s say a Christmas present for Ricky Ponting that will probably appear on the 7 Cricket coverage sometime and be used just as much as Matthew Richardson on Wheel of Fortune.
It’s from just before the 7 minute mark in the sports section and was apparently in relation to a previous flashback where they had given Ricky Ponting a video camera (the footage has Steve Titmus giving it to him) - it turns out Ricky turned reporter on a tour and includes David Boon as well. I’m pleased to report that Ricky, like his cricket, definitely got better with his media coverage.
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I forgot to post this one a few weeks ago but it gave me a bit of a chuckle with the caption. This was a story where there was an incident at the Burnie wharf the other week where a forklift somehow ended up in the drink. Fortunately no injuries apart from a bruised ego and a bit of a bill when they had to work out how to retrieve it a day later.
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The fact the network doesn’t accept 7 TAS as a Seven News brand is stupid. This product is more polished than some of the other metro bulletins.
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No not really, the Seven Network don’t own the local station.
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I agree, very polished and very 7 news-esque but as the station isn’t owned by Seven I can see why they don’t share the brand. The way it is now though and as the top rating station since aggregation I believe and no signs of that waning I’m surprised that they haven’t been bought by 7 like the Queensland ones but I’m not sure what the operational costs would be for the station.
One interesting thing I noticed last night was they kept mentioning Tasmania in the channel change alerts prior to the news in the cricket, the graphics didn’t but when they mentioned it they mentioned “Viewers in Victoria, New South Wales and Tasmania will need to switch to 7mate”. Very rare that Tasmania is included with that - once again I think the main reason traditionally was because they weren’t O&O stations with the broadcaster and theoretically Tas could have shown whatever they wanted and it wasn’t guaranteed they’d show the news.
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At this point I suspect they’re waiting for SCA’s TV division to eventually go under some time in the future so they can snap up the remains for next to nothing.
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