its the perfect way to distract the media and ensure K&J don’t get all the publicity in the lead-up to their launch. Every article written about K&J would also mention Lauren and Jase.
When has this ever happened during Nova 100 breakfast? Before Ben, Liam and Belle when did Nova 100 have a breakfast show when everyone was under 35-40?
I find all the jingles really sound much the same today…
Between the “No-vaaa”, “This is Starrrr” (Star104.5 Central Coast), and the Hit Network jingles, it’s a little difficult to hear any originality with FM jingles at present.
IMO the concept is a bit dated. Although, I do enjoy a good integrated song intro (usually played for new music on FM radio).
I agree - its throwbacks are now just over the top IMO. Songs that haven’t been played for ages and even those dating back to the 90s are now infiltrating its playlist.
And when they do play the new stuff, it’s by the big artists (namely Taylor Swift, Ed Sheeran, Pink and Olivia Rodrigo to name a few).
Throw in the odd song by Ava Max and Bebe Rexha too…