Nine (Southern Cross)

So In 2019, SCA TV division had $210m in revenue.

Let’s exclude 20% of that for Tasmania, SA and NT and say 80% or $168m came from the Nine affiliates in QLD ACT NSW and VIC.

SCA pays Nine 50%. Which is their fee for all programming, marketing, PR and Promo across 4 channels.

So that’s $84m

The 3 SCA bulletins are rumored to cost about $2 million each. So that’s $6m a year. Meaning the split is about

$6m spent on local news programming
$78m spent on other programming, promo and marketing costs

SCA keeps about $84 million themselves.

SCA is in effect spending less than 4% of revenue on producing local news for the communities they serve.

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