Nine On-Air Presentation

Not just in bold, a completely different font.

Looks to be similar to the 2012-2020 logo:

Nine_News_Stacked_2012

2 Likes

Wow I’ve never seen this before. Do you have any more caps?

@Nicholas

4 Likes

It’s pretty impressive. I wouldn’t be against them using this. Logo seems a bit washed out though and gets lost is my only criticism

1 Like

Branded ident


4 Likes

The difference is it hasn’t been featured like this in a promo for something like MAFS.

I will be very interested to see what happens next year

It’s just a stylised promo…. It’s nothing for us all to cream about

2 Likes

I guess not but it is something a bit new. Even if they don’t do a full relaunch I wouldn’t be surprised to see the current glossy logo gradually go.

Here is the Christmas ident that has been mentioned.

2 Likes

From the Tennis coverage: :tennis:

Looks quite chonky too. :thinking:

4 Likes

I have a feeling it might be because someone may have thrown a solid overlay on the glossy logo, and then the glossy elements of the logo become solid as well. See below for example:
2022-12-12 21-46-29

7 Likes

I feel like Nine doesn’t really have an on-air graphics package like the other networks though.

Each promo for shows seems to have its own unique design… they don’t really show idents on main channel either?

What is there to relaunch? More on-air identification and consistency would be great but it’s working fine the way it is.

7 Likes

Another 2D logo spotted on one of their IG posts

Don’t be excited guys! I’m sure no change is coming

3 Likes


this thread rn i swear

16 Likes

Literally. I wonder if we will document the amount of times a gloss is added to the 7 logo on any print or advertising outside of the network… :thinking:

Honestly. I can tell you, you’re overthinking it.
I wish it was true, but it’s not happening

3 Likes

Have some inside information or just a gut feeling?

Not sure if it’s related, but as mentioned in another thread the other day, Nine’s classification warning was out of whack again tonight on 9Gem, completely missing the classification (“M”) with just the consumer advice oddly by itsself in the grey box. 8:40pm: Never Say Never Again.

9 Creative - Nine’s in house creative marketing team does have a new Creative Director…

1 Like