They are producing 1 bulletin for a market of 1.5 million - that is larger than the Adelaide market. And I’m certain this is being done on a fraction of the budget as what it costs to do the Adelaide news. Not to mention it’s being run out of newsrooms and studios that already exist.
I would say whatever the annual budget is to run 9 News Adelaide, then the budget to run this new 9 News SNSW would be half of that. Plus - it’s a larger TV market with more viewers and more revenue than Adelaide.
Just because these new regional editions of Nine News might not be #1 in the ratings instantly doesn’t mean they shouldn’t invest in local news.
If Nine can continue to invest into a Perth news service which is last in the local ratings, then these new regional editions will probably survive into the future as well.
Not that it should be a terrible surprise when you consider the demographics of those who live in the nation’s capital, but wasn’t the ABC actually the overall #1 rating TV network in Canberra last year?
For what it’s worth, I think that the new Nine News bulletin should get rather respectable ratings in the nation’s capital as viewers get used to the new service. If I lived there, I’d certainly watch the localised edition of Nine News over an often irrelevant Seven News Sydney on Prime7 or the rather slow-paced WIN News.
It’s, I feel, the mostly unnecessary duplication of an already well produced bulletin, and that the three capital city bulletins will always get priority for live breaking news over the regional bulletins.
@littlegezzybear He’s a Sydney anchor. Sydney news should be seen in Sydney.
The more news services with better production values, and new talent being developed - is better for viewers and the TV news industry. And TV as a whole. And these areas now get a local news tailored to them - rather than looking at a live shot of the opera house for an hour.
Every area / city of Australia should have the opportunity to get a live bulletin at 6 tailored for them - not a Sydney service with local inserts.
I’m sure they will. They are larger more important markets.
But if Nine has a reporter at Dreamworld, they can do live crosses for all stations and all bulletins.
This is often how affiliates do it in the US.
If Sinclair station group sends a reporter to say Orlando for the night club shooting, that reporter will spend the half hour at 11 doing cross after cross after cross to each station. First Philly. Then NYC. Then DC. Then Atlanta. Then Tampa, Then boston. Then Memphis. one after the other. That way all local news services get a live cross, but the cost is aired across 13 stations news budgets. Its very cost effective.
Now you’ve got my attention - best memes are the most edgiest memes.
Anyways, I can’t wait to see WIN’s reaction when the service fully launches. Their stronghold on the local news is finally gonna come to an end. As Big Kev would say ‘I’m excited!’ I do hope this service comes to the rest of the nation (probably won’t though).
Nine News Sydney is a high quality product, but it’s a bulletin produced specifically for a Sydney audience which some regional areas just happen to currently receive. Realistically, Nine are not going to risk the possibility of further alienating the audience by wrecking the flow of Sydney’s news just so opt out/in points can be added for the regions.
And of course the capital city bulletins will always get priority for live breaking news over the regional bulletins, but I’d certainly expect to see reporters do multiple crosses for multiple markets which already happens to an extent. To use the NSW premier change as an example, you might see Chris O’Keefe do a cross for Sydney at 6.01pm followed by a packaged report while the regional bulletins get the packaged report first followed by the live cross to O’Keefe at/around 6.05pm.
Definitely agree. Most people I’ve spoken to have said they will watch 9 News Canberra when they get home from work around 5:30/6pm. Like you said it’s a combined bulletin and it will have more relevance to Canberra and the surrounding area rather than the current Sydney bulletin.
Please get your facts straight; in Canberra we’ll continue to see 9News Canberra, just that there’ll also be 9News Illawarra, etc. in other broadcast areas.
Read up on the format & structure of the bulletin; it’s all been well covered & discussed in this thread.
I know that but there’s nothing wrong with “9News Canberra”; that is the name of the version (with the ACT local bits) which will be broadcast in the ACT.
It looked at a specific period, where Seven News Sydney was #1 in Canberra (of the news services).
Perhaps not now.
No doubt articles from regional newspapers will be published this year, to show the public how regional stations (even sub-markets) and more importantly how their news services are performing
So we’ve now moved from citing unreferenced “Canberra newspaper articles” to your own assumption of how a fledgling local bulletin on the fourth rated network rates to back your arguments. Didn’t you learn anything at “unuversity”?
