Server-side ad insertion (SSAI)
Server-side ad insertion (SSAI) is the technology that inserts personalized ads and stitches them seamlessly into a single stream. Rather than on the client side (like CSAI), this happens on the server side.
Different users view different ads even if they’re watching the same content on the same day. Viewers receive a continuous stream between fast-loading dynamic ads and content — without buffering or latency between transitions — and back again. That’s why SSAI is also known as server-side dynamic ad insertion.
Dynamic ad insertion (DAI)
Dynamic ad insertion (DAI) allows advertisers to customize ads for each individual user or viewer so they receive highly targeted, personalized offers during live linear programming and VOD.
For example, you can swap outdated commercials for newer ones, and you can target your advertising at many levels leveraging information about geolocalization, socio-demographics, and behavioral profiles per device, per content, and user.
NBN Northern NSW opted out of the Nine Network at 4:30pm today so they could move Getaway from 5:30pm to 4:30pm.
They re-joined the network at 5pm for the News.
Then at 5:30pm NBN opted out again to play “The house that love built” which was a Northern NSW documentary about Ronald McDonald House.
NBN Gold Coast did not particpate and kept with the network schedule.
Glad to see that there is still some localism outside of news on NBN, even if it is limited to the odd special and the Newcastle ANZAC Day Dawn Service
25h April - NBN (including Gold Coast) Opts out of the Nine Network at 4:25am on Anzac Day to air a repeat of “Drive TV” while the rest of the network watches Sydney’s Dawn Service.
Then at 5am Natasha Beyersdorf and Gavin Morris are live from Nobbys Beach for Newcastle’s Dawn Service.
NBN returns to the network at 6am for Today.
What website lists 9HD Sydney as TCN?
Looks like yourtv.com.au (which is a Nine owned TV guide site) but I’ve never seen that before either.
I added it with MSPAINT.EXE
Don’t think it’s NBN’s work yet. Doesn’t have the Nine News logo’s covered up 
When Sydney’s today show went live from Sydney, NBN was playing a New Zealand filler program that wasn’t on the schedule.
Just saw it on the NBN stream on 9now
Actually was
I’m sure someone will post some better screenshots but here are a few quick ones
It looks like a very polished broadcast this year, in the earlier years of NBN doing this it was like a dodgy live stream…
At the end of the broadcast they did a hard cut back to the TCN feed and we had no idea where that broadcast was from, Gav and Tash should have announced where the network was crossing to
(Note: These are just screenshots from 9Now, so not full quality)
I’m surprised NBN doesn’t cover the local march. It surely wouldn’t cost too much extra for the OB.
The march would cover a larger area going from Hunter Street to Civic Park, so would need more cameras. The Dawn service coverage is more than enough.
I’m a bit surprised that it goes to all North NSW markets, I would have thought the Sydney/network one would be a better choice for those in Tamworth, Taree and further north.
Would only need to set up cameras around one area. ABC generally does this for the Darwin and Hobart marches.
As for the rest of Northern NSW getting the Newcastle service, I presume it has something to do with NBN being Newcastle centric (i.e. Local Newcastle stories outside of local windows, or in other regions local windows, mentions of “go knights” at the end of bulletins, etc)
Here is the end of the OB, it also shows the hard cut back to the network.
They could really have helped the Newcastle centric thing with a few slides for different towns in the broadcast region and their local services on the day.
But why? A lot of people from Taree/Tamworth have strong connections with Newcastle and a lot of Novocastrians have moved up North to retire and they have been watching NBN since the 1990s.
Why specifically a Sydney-centric broadcast as opposed to a Newcastle-centric broadcast? Newcastle is closer
Gets even less relevant as you go further north eg Lismore viewers have no connection to Newcastle whatsoever, they are closer to SE Qld.
Sydney only relevant as it’s the state capital, Newcastle is just Newcastle.