Cheating a bit with the North West version? It features a lot of ocean/marine based shots when maybe it should feature more “rural” material. Where’s the six legged cow at Tingha?
I guess it’s the only NBN sub-market not facing the Pacific Ocean.
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Yes, and a very poor effort to still include all the coastal shots which I would guess make up at least 50% of the promo 
Surely couldn’t have been that hard to sub it out with some more appropriate vision.
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While I’m being nit picky, in the Gold Coast one where are these “golden fields”? Most of them have housing developments on them.
The kissing seal isn’t a Seaworld one. Can’t do white water rafting either. Selected “generic Gold Coast Tourism video” shots and beaches that aren’t even located on the Gold Coast (yes, they look different).
But above all this it’s 100% better than what Prime7 and (Southern Cross) Ten think about localism.
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so many go! ads on 9nbn in recent week or so, at least 1 every ad break on 9nbn
silly.
It’s the ident, wasn’t local but back in 09 they did replay so many id’s
i’ve seen a million of thise Science of Stupid ads, Survivor ads, movies on go ads… all on the main channel. it’s like they’ve got nothing on nine to promote
At least it wasn’t like those promos that SBS were promoting last year for the Mardi Gras that were getting played every break.
Those promos were yuck compared to this year.
NBN celebrating International Women’s Day.
They should rename their Facebook page to incorporate the Nine brand, if not just drop the NBN brand and call it “Nine Northern NSW” or something like that.
They really do seem to have an identity crisis, with this mish mash of NBN branding on the web, but Nine branding on air, and NBN branding for news. Some event promos are still using the NBN logo on air as well.
It’s a mess.
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except in Central Coast and Gold Coast areas.
Yes NBN’s signal overlaps with TCN and QTQ in those areas.
NBN’s Facebook page is primarily NBN News content - for the entire NNSW broadcast area
They need to spilt the page out into the 6 local areas they broadcast to (Newcastle, Central Coast, Gold Coast, Mid NortH Coast, Northern Rivers and North West) to have 6 locally focused NBN News FB pages. This is how ALL Nine, Seven, Prime, WIN and Nine/SCA news departments run their social media now. A local Facebook page for each area.
NBN can easily do thus by working with Facebook - based on people’s current city location/postcode - so if you follow/like NBN Television and live in a newcastle post code - you would be migrated to the NBN News Newcastle page - etc. If you Port Macquarie as your current city - you would be automatically migrated to the Mid North Coast Facebook page overnight,.
Of course - all this many finally happen when the NBN brand goes away to be replaced by Nine
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Just one small problem about that - localised pages only work country to country. It would be a good idea but facebook isn’t there yet.
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Not true. I work at a company that has split a large Facebook page into smaller local regions by “current city” and post codes. Also it is possible to post to just certain post codes and cities.
For example if McDonald’s was launching a new trial burger just in Newcastle - it could post about it on their Facebook page and target so only people with their current city set to Newcastle or newcastle suburbs see the post.
It’s done easily.
My understanding was a mix of both of the above - that you could set up your regional pages by country only, but within a page you can set posts to appear only to users within a particular postcode or radius.
So for example, someone who enters “McDonalds” into the search bar is automatically directed to the Maccas page in their country as opposed to having to specifically type “McDonalds Australia”, and on that page, the page admin can set a post to display to users only in the Newcastle area regarding a promo item in that area.
Happy to be corrected - i just didn’t think automatic redirection to regional variants of a page was possible below country level.
KIt’s not automatic redirection…
It’s actually spilling one facebook page into a few - and having a particular person’s “like” for that master page migrate to a new page based on location
Ten did it a while back (but it reverse) when the local Ten news city FB pages merged into one national ten news FB page and the likes for that one increases by a few hundred thousand over night. It was reversed a few days later
I’ve worked for a company where we had a master FB page that was national. -and we were able to split it into smaller localized FB pages based on postcode and Location.
So NBN’s 175,000 likes/followers would actually be split into 6 pages each with 15-45k likes (or whatever it works out to be) per region.
I thought it was location dependent (and Australia didnt have it yet)
When I open the McDonald’s page on Facebook then click Location it displays a list of the stores in Canberra and Queanbeyan, the area I’m in now. Next time I’m in Sydney I’ll see what it displays.
FLASH BACK FRIDAY! Paul Lobb takes a nostalgic look-back at the beginnings of NBN Television, featuring veteran engineer George Hird. https://www.facebook.com/nbntelevision/videos/10155298142343331/
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Sounds like something one may do just before finally losing the legacy 9NBN logo from their news service…? 
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