Newcastle Radio

Actually, looking at Lava, Hit Regional doesn’t play any 80s these days.

5 Likes

Good. There was a stage when they were.

Thankfully they’ve come to their senses.

The name “Hit” screams hit music only.

3 Likes

The Hit Regional music log is very similar to the metro logs these days.

4 Likes

I can see how Coast fm rates well. They fill the void left by the old 2GO, and two of the other community stations are very niche, a Country music station and a religious station bordering on Natowcasting.

I wonder how Radio 50+ rates?

Yes Star 104.5 have got themselves into a good position with the SCA stations boarder on being irrelevant, also a big gain for community radio stations such as Coast fm.

If only Coast fm had a decent frequency such as 91.7.

4 Likes

The Central Coast survey looked something like (grouping and rounding the numbers a bit):
Star ~19, Hit ~15, MMM ~12.5, Sydney stations ~13 [worth noting that Kiis is 5.5 by itself], ABC talk ~7.5, jjj ~7.

“Other stations” is about 25%. Note that “ABC talk” only includes the Central Coast service, so doesn’t include those who listen to ABC Newcastle on 1233 (may be more relevant at the north end than Sydney programs on the Central Coast stream)… but otherwise that’s a big chunk that the commercials are missing, and the likes of Coast FM and Five-0-+ can and most likely are exploiting, in the very limited way they can (and 2GO arguably did back in the day, and now have gone missing in the name of homogeneity and “content first”).

You could certainly say the same for, say, 2NUR in Newcastle, which I tend to listen to if not listening to 1233 up there.

The outsized Kiis figure (the other Sydney stations are around the 1-2% market each) would not be helping the Hit figure any, but SCA aren’t helping themselves if they’re skimping on local content in favour of networked stuff already being shunned on the likes of 2Day in Sydney… MMM of course, is its own problem.

The older demographics have an other stations figure of 33% in 55-64 and 57% in 65+, and even if you discount that some may be picking up 2GB or the like (which is not surveyed)… there’s a fair chunk at that end.

4 Likes

Joel Gosper is NewFM’s new afternoon announcer. Does anybody know where he is from?

Interesting that he is pulling a long shift 3-7pm weekdays.

That means no Kate, Tim & Joel on NewFM in 2023.

3 Likes

I know the name but can’t place where he’s from?

They have strange shift times, not taking the 9am-10:30am, 105 minutes of music into account of a morning shift.
Midday to 3 or 4pm is a traditional afternoon shift, the 3-7pm that Joel is doing is a traditional Drive shift, which could be either those times or 4-8pm before nights comes in & goes through until midnight, then it’s mid-dawns shift.

Probably no great loss of KTJ, but they should drop K&J too.

4 Likes

Joel used to be PD or GM of 2NM maybe 10 years ago?

5 Likes

According to his LinkedIn page, he was more recently the GM of Wave FM Wollongong, where he had held the role from October 2019 until December 2022.

4 Likes

Presuming Nova has removed the show from syndication after it was dropped by ARN/Grants and more recently Ace Radio.

4 Likes

Additionally too, Coast FM use to provide many shows at night that would skew very younger. Rave Repeat and the 120. More recently, HomeBrewed and On Air with Brandon Atkins. I am a great fan of the variety Coast have. I do agree it needs a stronger frequency.

4 Likes

Or for Triple J Taree to move which seems to cause most of their problems.

2 Likes

Agree 1000%

This is my No 1 problem with Australian radio and it’s been going on for at least 15 years. There’s no focus on the music! The music directors either have no ability or instinct, or they’re not empowered. But something is very wrong. Even the big operators in the US or UK can churn out playlists that are actually engaging and sound properly curated. Playlists here just sound like a random jumble of “popular” and safe songs. It’s just awful. The Triple M playlist sticks out as the worst but they’re all bad. Even Smooth has declined. The only commercial operators I know that really put effort into the music are Rebel/Breeze, (until recently 4KQ), and the odd niche station like Power 100.

9 Likes

Correct! This is what radio has lost with streaming - the immediacy. It’s the biggest frustration for me. You’re supposed to be able to turn a radio on with one button and easily flick between stations. Streaming is a constant battle to keep up with all the chopping and changing of what’s available where, all the signing up bullshit, dropouts and ads.

It’s an unpleasant and frustrating experience. Unless radio goes back to being simple and accessible I give it 5 years too.

3 Likes

In Brisbane when Jay was running the show at Nova 106.9, the station sounded great, and was the best sounding CHR station in Australia.
This was when music was the focus with their very unique playlist from the rest of the network.

When head office took over and changed the music it was the end of the good old days of Nova, and bland safe playlists ever since.

8 Likes

So Hit and MMM, listen up to what people are saying.

Either fix the availability of your local stations on the website & apps or change management to someone who is capable of making this change.

Each listener you piss off and lose may never come back and find alternatives which I have done

7 Likes

You’re… addressing the two stations that stream & podcast with the press of a button in a forum about… a market with those two stations and… one that doesn’t stream? Weird post

1 Like

A press of a button (download an app and enter your account details)

3 Likes

This is what comes up when you open the app, I get ads from Tasmania.

It should detect my location and play local radio.

2 Likes

This page shows a Central Coast station only??

Very poorly designed.

2 Likes