Metro Radio Ratings - Survey 3, 2023

Radio, Print, and Online Metro Radio Ratings
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The first survey using the new Radio360 measurement system.

DAB+ ratings:

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In Sydney, KIIS soared to #1 with 13%, up 1.5 from the previous survey, knocking 2GB down to #2 with 12.2% (+0.4), with Smooth at 3rd with 10.8% (+1.1). WS fell 1.6 to 7.8%, whilst Nova went up 0.5 to 7.1%, ABC Sydney went up 1.0 to 6.5%, 2MMM went down 0.8 to 5.3%, and 2Day went down 0.5 to 5.3%. 2UE went up 0.1 to 4.5%, whilst JJJ fell 0.2 to 3.8%, and SEN remained steady at 0.5%.

In Melbourne, 3AW remained on top with 15.3% (-1.0), followed by Gold with 11.1% (-0.5), Smooth with 9.7% (Steady), Fox with 8.8% (-0.5), and a tie between Nova & KIIS with 7.3% (both +0.8). ABC Melbourne fell 0.2 to 6%, whilst further down the ladder, SEN went up 0.4 to 2.8%, Magic went up 0.4 to 1.6%, whilst 3MP fell 0.2 to 1.4%.

In Brisbane, B105 remains at #1 with 12.8% (+0.1), followed by Nova with 12.4% (+0.4), 4MMM with 10.6% (+1.1), KIIS with 9.9% (-0.7), 4BH with 8.4% (+0.5), and 4BC with 6.5% (-1.9). ABC Brisbane went down 0.8 to 5.4%, whilst SENQ fell 0.4 to 0.4%.

In Adelaide, 5MMM remains on top with 12.4% (+0.4), followed by Mix 102.3 with 12.1% (+0.2), Nova with 10.7% (-0.6), FiveAA with 9.4% (-0.3), Cruise with 8.9% (+0.3), SAFM with 8.7% (-0.9), and ABC Adelaide with 7.7% (+0.5).

And in Perth, Nova remains on top with 16.1% (-1.1), followed by 96fm with 14.4% (+1.5), Mix 94.5 with 13.4% (+0.3), 6MMM with 6.8% (+0.7), JJJ with 5.9% (-0.1), 6PR with 5.8% (-0.9), ABC Perth with 4.9% (+0.1) & 6iX with 4.6% (+0.9).

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Several highs of note:
SYDNEY
KIIS - largest share ever, and largest share for any FM in the market since S2/2002 (2Day - 13.2)
ADELAIDE
Triple M - largest share since S4/2004
PERTH
96FM - largest share since S4/2002

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Looks like Nova will never be able to catch up to KIIS.

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Big result for KIIS 106.5 in Sydney number one in Breakfast and number one overall. It looks like Sarah leaving Nova Breakfast, and Kate joining the show has had no impact on the ratings so far, but interestingly KiIS ratings have exploded in both Breakfast and total share for the station since.

Great result for 96fm in Perth beating Nova 93.7 in mornings and afternoons. KIIS in the Brisbane has problems, ARN missed a golden opportunity to move it to the Pure Gold network after the exit of 4KQ.

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From Nine

Nine dominates Total Audio

  • Radio 360 reveals huge streaming audiences for talk radio, as 2GB and 3AW – double their nearest competitors’ share
  • In Total Radio Nine’s stations deliver highest Survey 3 audience on record
  • 9Podcasts audience surges on the back of News, Sport and Entertainment

STREAMING

Landmark new data released by the commercial radio industry today, shows Nine is the clear No.1 in live audio streaming across Sydney and Melbourne – double the nearest competitor in both markets.

In Sydney, 2GB recorded a 21.2 share of Streaming audience in Survey 3, while in Breakfast, Ben Fordham posted an incredible 30.4.

Melbourne’s 3AW was even more dominant, with 23.3 share of Streaming audience, while Ross and Russ in Breakfast hit a record high of 35.7.

COMMERCIAL STREAMING SHARE STREAMING CUME
30.4 433,000

TOTAL RADIO

Nine’s talk radio stations have recorded the highest ever cumulative audience for Survey 3 2023, up 2.4% year-on-year.

Melbourne’s 3AW is on top as the outright market leader, recording its 70th consecutive win, with a 15.3 share, and Sydney’s 2GB increasing its share by 0.4, remaining Sydney’s No.1 talk station.

3AW Breakfast duo Ross and Russ are yet again the clear No.1 with 20.4 – almost double their nearest competitor, as is Mornings with Neil Mitchell, with 17.8.

In Sydney, 2GB’s Ben Fordham Live remains the No.1 talk show in Breakfast, increasing share by 0.3, and Mornings with Ray Hadley recorded a 15.0 share (up 1.2). This is Hadley’s 149th consecutive win.

COMMERCIAL RADIO SHARE TOTAL RADIO CUME
17.5 (4 markets) 1.96 million listeners each week

Nine Radio’s Head of Content, Greg Byrnes, said: “These are extraordinary streaming numbers, and prove the draw of live and local content is heightened even more in a digital environment. The strength in listening via mobile and web is unprecedented.”

“In Total Radio, we’ve posted record audience numbers for Survey 3 across the network, led by share increases in every Sydney session, while 3AW has extended its lead as Melbourne’s clear number one.”

PODCASTS

9Podcasts delivered huge audience growth across May^, led by Hannah’s Story – the revealing and emotional insight into the murder of Hannah Clarke and her three children at the hands of her estranged husband.

Hannah’s Story has been the outright No.1 podcast across all categories – as well as the true crime genre – with more than 250,000 downloads across the month, while the 9News podcast has had more 100,000 downloads.

In Sport, Nine has some of the most listened to and talked about podcasts with Stories of Origin and Six Tackles with Gus both generating well over 100,000 downloads respectively, while the fast growing Eddie and Jimmy is setting the AFL news agenda each week.

Nine’s Head of Podcasts, Mia Stern, said: “We are achieving great audience results and growth across our suite of offerings, by focusing on tailored content that listeners want, and then connecting them with advertisers for profitable commercial outcomes.”

Source: GfK Radio360 Ratings, Survey 3 2023, Total Radio, Streaming, Mon-Sun 5.30am-12MN, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, Nine Radio Afternoons Mon-Fri 12pm-3pm, Nine Radio Drive Mon-Fri 3pm-6pm, Cume (000s), Total Radio Commercial Share, Streaming Commercial Share, AP10+, Nine Radio – 2GB, 3AW, 4BC, 6PR. Commercial share EXCLUDES DAB+ ONLY STATIONS
On record – dating back to survey 1 2004

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No chance they have lost all their younger audience to KIIS.
That is the lowest 10-17 share I have ever seen for the station.

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3AW afternoons recorded a rise of 0.9 in the latest survey, which turns out to be the last involving host Dee Dee Dunleavy. Denis Walter suffered a big drop of 3.4.

Fox, Gold, KIIS, Triple M and Nova all lost ground in breakfast.

Another bad result for ABC Melbourne, although it posted a small gain in breakfast.

In terms of 10-17 share, Gold made the biggest gain (2.4) but still trailed behind Fox, KIIS and Nova.

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To make matters worse, it was also beaten not only by its sister station Smooth, but also by 2Day & 2MMM.

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Basically KIIS owns the Hot AC / CHR, 2day fm have found their niche, basically Nova is now the redundant one now in Sydney with their current format.

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Poor result for 4BC losing ground in all timeslot and behind ABC at breakfast now. SENQ still looking dismal, halving its audience share.

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They sure did. Pure Gold 97.3 or Smooth 97.3 would be totally dominating Brisbane right now. Instead it’s a riduculous situation with 3 Hot AC/CHR stations and 1 bogan talk/sport/flogged hits station on FM. KIIS 97.3 is a completely miserable station with sobbin’ Robyn for breakfast and a disjointed format for the rest of the day featuring only the lamest overplayed hits from the past and safest new music.

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Here are the overall ratings in ranking order. Under the new system, we have Total Radio & Streaming.
AM/FM/DAB+ closely mirrors that of Total Radio, hence why it’s not included here.

For reference, Other DAB+ = Total DAB+ - Commercial DAB+ - ABC DAB+

Sydney

Total Radio

Ranking Station Share
1 KIIS 13.0
2 2GB 12.2
3 Smooth 10.8
4 WSFM 7.8
5 Nova 7.1
Commercial DAB+ 6.6
6 ABC Sydney 6.5
=7 2MMM 5.3
=7 2Day 5.3
9 2UE 4.5
10 2JJJ 3.8
11 ABC Classic 2.8
ABC DAB+ 2.2
12 Sky Sports Radio 1.5
13 ABC Newsradio 1.2
Other DAB+ 1.1
14 2RN 0.8
15 SEN 0.5

Other Stations: 7.0%

Streaming

Ranking Station Share
1 2GB 21.2
Commercial DAB+ 11.6
2 KIIS 11.0
3 ABC Sydney 9.9
4 Smooth 9.0
5 WSFM 6.8
6 2JJJ 5.5
ABC DAB+ 5.5
7 Nova 4.0
8 2MMM 3.7
9 2UE 3.4
10 ABC Classic 2.7
11 ABC Newsradio 2.1
12 2Day 1.8
=13 2RN 0.9
=13 SEN 0.9

Melbourne

Total Radio

Ranking Station Share
1 3AW 15.3
2 Gold 104.3 11.1
3 Smooth 9.7
4 Fox FM 8.8
=5 KIIS 7.3
=5 Nova 7.3
Commercial DAB+ 6.3
7 ABC Melbourne 6.0
8 3MMM 5.3
9 3JJJ 4.0
10 SEN 2.8
11 3RN 2.2
ABC DAB+ 2.0
12 ABC Classic 1.8
13 Magic 1.6
14 3MP 1.4
15 RSN 0.7
Other DAB+ 0.4

Other Stations: 4.5%

Streaming

Ranking Station Share
1 3AW 23.3
2 Gold 104.3 10.4
3 ABC Melbourne 9.7
4 Smooth 8.6
Commercial DAB+ 8.6
5 3MMM 6.2
6 Fox FM 5.6
7 SEN 5.2
8 Nova 4.3
9 KIIS 3.6
ABC DAB+ 3.6
10 3JJJ 3.4
11 ABC Newsradio 2.6
12 ABC Classic 2.1
13 Magic 1.7
14 3MP 1.0
15 3RN 0.2

Brisbane

Total Radio

Ranking Station Share
1 B105 12.8
2 Nova 12.4
3 4MMM 10.6
4 KIIS 9.9
Commercial DAB+ 8.8
5 4BH 8.4
6 4BC 6.5
7 4JJJ 5.8
8 ABC Brisbane 5.4
9 4RN 2.2
ABC DAB+ 2.1
10 ABC NewsRadio 1.7
Other DAB+ 1.5
11 ABC Classic 1.5
12 SENQ 0.4

Other Stations: 10.0%

Streaming

Ranking Station Share
Commercial DAB+ 17.8
1 4JJJ 9.1
2 Nova 8.9
3 ABC Brisbane 8.7
=4 4BC 8.5
=4 KIIS 8.5
6 4MMM 8.3
7 4BH 8.0
8 B105 7.0
ABC DAB+ 5.9
9 ABC Newsradio 3.7
10 4RN 3.3
11 ABC Classic 2.0
12 SENQ 0.3

Adelaide

Total Radio

Ranking Station Share
1 5MMM 12.4
2 Mix 102.3 12.1
3 Nova 10.7
Commercial DAB+ 10.6
4 FiveAA 9.4
5 Cruise 8.9
6 SAFM 8.7
7 ABC Adelaide 7.7
8 5JJJ 4.0
9 ABC Newsradio 2.1
10 ABC Classic 2.0
ABC DAB+ 2.0
Other DAB+ 1.3
11 5RN 1.1

Other Stations: 7.0%

Streaming

Ranking Station Share
Commercial DAB+ 16.2
1 Cruise 13.0
2 FiveAA 12.1
3 ABC Adelaide 10.8
4 5MMM 10.5
5 Nova 8.3
6 Mix 102.3 8.1
7 SAFM 6.9
ABC DAB+ 4.9
8 5JJJ 4.2
9 ABC Newsradio 2.1
10 5RN 1.7
11 ABC Classic 1.3

Perth

Total Radio

Ranking Station Share
1 Nova 16.1
2 96fm 14.4
3 Mix 94.5 13.4
Commercial DAB+ 9.9
4 6MMM 6.8
5 6JJJ 5.9
6 6PR 5.8
7 ABC Perth 4.9
8 6iX 4.6
ABC DAB+ 2.1
9 ABC Classic 1.8
10 ABC Newsradio 1.4
Other DAB+ 1.1
11 6RN 0.4

Other Stations: 11.4%

Streaming

Ranking Station Share
Commercial DAB+ 17.2
1 Nova 15.3
2 96fm 14.9
3 6PR 10.5
4 Mix 94.5 8.2
5 6JJJ 6.4
6 ABC Perth 6.3
7 6iX 6.0
8 6MMM 4.4
ABC DAB+ 4.4
9 ABC Newsradio 2.8
10 ABC Classic 2.2
11 6RN 1.3
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It makes their decision to decline to renew Dee Dee’s contract even more puzzling.

Would be shocked if there’s not more to the story than what we know.

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KIIS in Sydney have smashed it out of the park. I love the 11.3% share they have with 55 - 64 year olds - they did better than 2GB in that demographic.

KIIS was No.1 with the 10 - 17, 18 - 24, 25 - 39 and 40 - 54 year old demos. In a crowded market Kyle and Jackie O as well as the music on KIIS are cutting through. Quite an achievement.

I don’t think 2SM or Triple M at their peak ever came first in so many different demos.

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In comments typical of his broadcasting style, Sandilands attributed the latest results to his on-air partner’s physical appearance.

“I feel that more people are listening because Jackie’s lost all that fat and she is, like, totally rootable again,” he told the show’s audience, while Jackie O laughed encouragingly.

“That’s brought all the fringe people that thought, ‘I wouldn’t bang that, I’ll go and listen to Nova’, and then they’ve thought, ‘Well they’re unrootable’, they’ve come back … Jackie is hot. I thank you for losing all that blubber and assisting the ratings to spike.”

Charming as ever.

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I’ve said it before. I don’t understand how people find that acceptable or entertaining.

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You need to hear the rubbish on the other FM stations at breakfast, particularly Nova, MMM and 2DayFM to understand why KIIS rates.

Kyle and Jackie don’t appear to be reading from a script and the attempts of one of the cohosts to try and moderate the other is an ongoing entertaining struggle - very different to the FM alternatives that involve continuous bursts of uncontrollable laughter every 30 seconds for 4 hours.

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Both options sound bad, but I personally find things like what was said in that quote from Kyle offensive. Calling a woman rootable is just offensive and vile. People who listen to this are complicit.

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