They say that every season in every sport. 
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When you see the amount and quality of overseas players playing NBL and the fact there are more games this season make it bigger.
I am very much aware - I am a Kings member.
I was referring to the fact that every league says their new season is going to be the biggest and best season yet. Itâs a clichĂ©.
Yes, I agree this is a cliche line.
But I was just pointing out itâs not a cliche for the NBL this season particularily with the in season tournament games this year.
Like you I am a NBL club member with the 36ers.
The in season tournament is made up nonsense that means nothing - just like it is in the NBA.
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Exactly. They shouldâve had it as a pre-season cup.
While the channels have disappeared, the GWS v Hawthorn AFL elimination final as well as all four AFLW games being played today are listed in DAZNâs coming up section:
It appears that testing is underway to integrate Kayo content in some form into DAZN. Wouldnât be surprised if an announcement about that occurs at Foxtelâs upfront next week.
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I wouldnât be surprised if Kayo eventually gets rolled into DAZN, with the Kayo brand â and possibly even the FOX branding â being phased out. I could see it starting with a subtle change, like adding a DAZN watermark to the streams, and eventually transitioning to fully rebranded channels, such as âDAZN Sports 1,â and so on.
I also wouldnât be surprised if they announce the addition of DAZN-owned channels like Rally TV to Kayo in the near future.
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I think the subtle DAZN branding has already been through a few times. I donât recall seeing ads for the Main Event fights as often as they appear now on the channels and they have DAZN branding and are a different style to what would have been ads on the Kayo stuff so I wouldnât be surprised if things are rebranded too in the future.
the club world cup channel was a DAZN channel with the DAZN watermarks. i just expect it to increase as a transtiiton and eventully take over
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Foxtel Upfronts:
In 2026, Kayo SPORTS will introduce a range of enhancements, including a major upgrade to the connected TV (CTV) experience, with hero carousel brand integrations and a new sliding drawer sponsorship format.
Among the updates is a new feature called Kayo Buddy, an AI-assisted personal streaming companion designed to help fans get more out of their viewing experience. Launching in early 2026, the first version of Buddy will offer useful, real- time insights like fixture updates, player stats and sports highlights. Buddy will continue to develop over time, with the goal of becoming the ultimate viewing companion for sports fans.
More on Kayo Sports
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Rack off with the ads. Youâve upped the price several times already.
I donât want AI with my sport. Just give me the sport.
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(yes, I went out of my way to make this gif purely for this scenario 
)
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Kayo will stream a match every Saturday at 2pm AEST/AEDT from today. It replaces SBS as official broadcast partner.
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The darts will also be shown live on Fox Sports 507 this Saturday from 7pm AEST.
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Kayo SPORTS ensures fans âDonât Miss A Thingâ across the biggest Summer of Sport
Kayo SPORTS has today unveiled a first look at its new âDonât Miss A Thingâ brand campaign, showing Aussies that with Kayo SPORTS they can enjoy all the live action across whatâs set to be the biggest Summer of sport.
Headlined by one of sportâs greatest rivalries â The Ashes between Australia and England plus a home white ball cricket series against India - the new campaign highlights that with the range, flexibility and convenience Kayo SPORTS offers, fans can watch when they want, where they want, and how they want all summer long.
Group Managing Director, Marketing and Revenue, Dani Simpson said: âThe upcoming summer of sport on Kayo SPORTS is truly unmissable. We also know the festive period is an extremely busy time for Aussies â balancing Christmas parties, travel, and family commitments. Our âDonât Miss A Thingâ campaign shows that fans donât have to choose between celebrating and catching the action. With Kayo SPORTS, every big sporting moment this summer will be in one place, ready to stream on your phone, tablet, or TV, meaning you wonât miss a minute of the action.â
The campaign highlights the unrivalled breadth of sport available on Kayo SPORTS this summer including â BBL and WBBL, Formula 1Âź, Supercars, Constellation Cup Netball, NFL, UFC, Golf, NBL and NBA.
Concepted and produced by BALBOA, Foxtel Groupâs creative agency, the campaign features a mix of athletes and Fox Sports talent led by Kayo SPORTS brand ambassadorAdam Gilchrist, with World Cup hero Travis Head fronting the dedicated cricket creative.
With a packed calendar, cricket once again takes centre stage on Kayo SPORTS this summer. A dedicated cricket TVC highlights the unmissable action, including exclusive series Australia v India ODI and T20 Series, Australia v New Zealand T20 Series, every ball of the BBL and WBBL and the big one, The Menâs Ashes all live and in 4K.
Alongside, Gilchrist and Head, the cricket execution features Alyssa Healy, plus a cast of cross-sport stars, Ebony Marinoff (AFLW), Andrew Voss (Fox League), Amy Parmenter (Netball), Sarah Hosking (AFLW), Zach Merrett (AFL), Chris Goulding(NBL), Jahrome Hughes (NRL), Jimmy Crute (UFC), Josh King (NRL), Thomas Randle (Supercars) and Leigh Montagna (Fox Footy).
BALBOA Executive Creative Director, Guy Sawrey-Cookson, said:
âWith âDonât Miss A Thingâ, we wanted to capture the scale and excitement of KayoSPORTS summer offering â a season where fans genuinely risk missing out if theyâre not watching. The creative brings together some of the countryâs biggest athletes and Fox Sports talent in one dynamic campaign, showcasing not just cricket, but the incredible breadth of sport Kayo SPORTS with deliver this summer.
âFrom Travis Head and Adam Gilchrist leading our cricket story, through to stars from the AFLW, NRL, Supercars, UFC and beyond â the campaign is designed to show that no matter what youâre into, Kayo SPORTS is the only place where you wonât miss a moment.â
The new ad creative will rollout nationally from Sunday, October 12, spanning TV, online video, social, OOH, print, radio and cinema.
Credit
- Client: Kayo Sports
- Creative & Production: Balboa Agency
- Media: Foxtel Group Media, Mindshare
- Music Composition & Mixes: Uncanny Valley
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There was a drone show at Bathurst last night to help launch the campaign too
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Kayo and Fox Sports will broadcast the 2025 World Triathlon Championship finals, live from Wollongong, from Thursday to Sunday this week.
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