i-Cable Group in Hong Kong launched Hoy Infotainment (as in Information and Entertainment) on FTA Ch.78 back in November last year, becoming the city’s second 24/7 news channel. This was the moment it started:
The opening is a generic one in starting Lunchtime News, signed news report and news bulletins.
Programme junction and ident before morning news, without ads in between:
The lower thirds start with news headlines in red, before swiping to blue COVID info, looping back and forth. Financial indices are added to the bar later:
The disclaimer card for opinions:
There’s also a new look for Newsroom Live at 1900, the flagship programme of the channel. Ironically through Cable TV’s News Channel, but you get the idea:
And finally, also on News Channel with old graphics intact, Newsroom Live Nighttime:
Compared to HoyTV (Ch.77)'s abysmal ratings, Ch.78 was more anticipated as a worthy alternative to TVB News, in the field of 24/7 news channels.