For a station with two really excellent logos (the original and the box) in their past, surely they could just repurpose those for the watermark.
Exactly! It looks like theyāre trying to Uncle Tom this.
I donāt know what this means?
Definition from Merriam-Webster
Uncle Tom
disparaging - a Black person who is overeager to win the approval of whites (as by obsequious behavior or uncritical acceptance of white values and goals)
Instead of branding themselves as an indigenous owned and operated station, they take Nineās branding. Iād consider that to be a case of being subservient to Nine and the rednecks living out there.
I think itās more of a case of letting WIN do the pres side of things, and letting them decide on whatās best. The 3 letter logo fits with Nineās package better. I donāt particularly think itās a good move either.
With Imparja being as cash strapped as they are, who knows what kind of deal they got with WIN.
The fact that the āIMPā watermark is the same font that WIN uses kind of gives away that this is the reason.
Same dull shine on the lettering, same PRG. Definitely WIN-made.
There are reasons to use that term in an historical context and in relation to the book, but to relate it to a current issue in Australia is I think offensive as it is a racial slur.
Imparja should use the Nine dots to the left of their box logo IMO
I agree. This has nothing to do with their Aborignal ownership. Pretty gross comment TBH.
This is an extremely distorted way of interpreting Imparjaās business strategy of āhow can we do this the cheapest possible?ā
But, is it not the way it HAS been implied??

There are reasons to use that term in an historical context and in relation to the book, but to relate it to a current issue in Australia is I think offensive as it is a racial slur.

I agree. This has nothing to do with their Aborignal ownership. Pretty gross comment TBH.
I stand by it. Itās a sign they have no pride in who they actually are. Maybe they should give up the ghost and sell out.
But I guess Iām not āwith itā according to the woke society we live in.

I stand by it. Itās a sign they have no pride in who they actually are.
What? Southern Cross just mirrors Nine branding too. Whatās their motivation to do that? Money. Imparja would be the same. Money is tight. I think youāre reading too much into it making it a racial thing or having them succumb to the woke mob??!
And who would buy it? Itās bleeding money as it is plus it has half of Ten Central similarly running at a loss.
Yes. And the SC equivalent of Imparja is pretty much just a straight rebroadcast of Seven.

the woke society we live in
lol
Does Imparja still have the same out-dated graphics?
P.S I wonder if it will be dirty feed after July 1.
Yep, nothing has changed on Imparja graphics wise.
Not sure it will be dirty after July. MHA uses the clean feed only for IMP while WIN has been with 10 this whole time.
What do the existing WIN Nine channels use?
Dirty feed.