Back in the Days before Nova became the Official Youth Brand, There Were Several Stations Fighting for a Full Time Licence. Most of Them Unfortunately are no Longer with us such as Hitz FM, Kix FM, Pulse FM, Wild FM and Dex FM. But Back Then you can buy CD’s Supporting the Aspirant Broadcasters in their Unsuccessful Bids.
Joy 94.9 and 89.9 Light FM won the licences IIRC. Light FM is a weird one, anytime I listen it’s popular current music with paid announcers, it’s ran very much like a commercial station except for some announcements for its counselling phone service. I find it weird how religious stations can operate in ways like this without any concerns by ACMA.
Light FM focused on Melbourne’s Christian Community, Formerly known as Triple 7 Communications Took Some 20 Years to get a Licence while Joy concentrated on Gay and Lesbian Issues in Inner City Melbourne.
The likes of Wild FM and Free FM were sharing 96.9 (now Nova’s frequency) in a bid to win support for one of the 3 Sydney wide licences that were handed out a few years later.
There was also a LGBTI station called 2GAY FM, though I don’t know what sort of an on air history they had - I don’t remember hearing them on air though. But I do remember 2DAY FM not being too impressed with the call sign though. Interestingly 2DAY has used 2GAY when there was a Mardi Gras on.
From what I understand, Wild FM was effectively operating on a commercial basis with some grubby little shit running it like his own personal fiefdom, raking in loads of cash by selling Wild FM branded compliation albums, with the actual station seeing nothing in return. See more about the saga here: http://www.abc.net.au/mediawatch/transcripts/s142300.htm
When FBI Radio was awarded the new community radio licence @ 94.5MHz (because Wild wasn’t fulfilling its obligations as a community station), the former manager of Wild FM attempted to stack the new management board with his cronies by organising supporters of Wild FM to sign up for (then-open to the public) memberships of FBI Radio, presumably so they could install him as the new general manager of FBI Radio and continue the grubby little commercial operation.
Yes we had Wild, Pulse and Switch on 97.3FM here in Brisbane before that licence was auctioned off. Pulse was a dance station that sounded like it was coming down a telephone line.
Switch got the AM licence eventually. They were the most professional sounding and I always looked forward to Switch 97.3.
Probably to minimise any threat to the commercial FMs which may also explain why Hitz FM missed out completely. The “Other FM” ratings took a great leap when Hitz was testing so it obviously had public support.
The situation in Melbourne had something like 19 or 20 groups vying for 4 licences (3 Melbourne-wide and 1 for inner Melbourne). Not helped because some internal changes at Hitz FM saw some splinter groups emerge. I think that’s what led to Kix, City FM and even a short-lived aspirant called K89.9.
Although City FM was aimed at a an older age group but IIRC it managed to succeed in getting a narrowcast AM licence as 3XX.
There were some unusual frequencies and locations used for tests in Brisbane. One was “Brisbane Public Radio” that transmitted from the top of some building in The Valley, another was from Wickham Terrace and what was to be 4MBS tested from Bardon IIRC on 93.7.
on the subject of 96.5 i wonder how they are not under more scrutiny from the ABA.
i enquired about getting involved and potentially getting a show (i have extensive knowlege of late 90’s christian music. i was thinking a programme on the weekend that is a retro chart show with info on the songs and artists - especially a “where are they know” type thing)
when i enquired with 96.5 i was told i needed to be a member (fair enough) and i needed to do the in house radio school (also fair enough) at $1200 for the course… for a role i expected to get no money for!