Classic Commercials

Yep, I well remember both the latter ones, but not that original one. you’ve mentioned.

And you’re not the only one short of lotto-luck, Paddy, my Grandparents used to slip a lotto ticket into my birthday card each year. I only ever won once, but I’d never thumb my nose at $80 (even if it was 2009ish)!

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@TV4 Here are the opening titles and theme music (over a black screen) for the live Lotto draw in 1989.

As part of my research Lotto’s advertising campaign, “Happy Days Are Here Again”, began on the evening of Saturday 4 February 1989 and coincided with the $3 million ‘New Season Superdraw’. It consisted of a Depression era song (see below for lyrics), new dance steps and dazzling new costumes, including straw boater hats and striped blazers as a homage to the 1951 musical film, An American in Paris, though the connection remains unclear.

ANNOUNCER:
Ladies and gentlemen, it’s time for the live draw of Lotto!

CHORUS:
Happy days are here again,
The skies above are clear again.
Let us sing a song of cheer again,
Happy days are here again.
All together shout it now,
The Lotto show has started now.
So, let’s tell the world about it now,
Lotto!
Happy days are here again!

The commercials promoting Lotto’s New Season Superdraw, with Ellie Smith and an original cast of dancer/performers, were shown on TVNZ in the final two weeks of January 1989.

For the New Season Superdraw itself, the winning numbers were (spoiler alert!) 5, 8, 21, 23, 24 and 28, and the bonus number was 30. The total prize pool for that draw was $6,047,065 (equivalent to approximately $14.2 million today) and in 1st Division, the guaranteed $3 million prize ($7 million today) was split four ways, i.e. four winners each received $750,000 (over $1.7 million today). The draw had a total of 85,770 winners nationwide.

I gratefully acknowledge and thank Mark Hutchings, Brooke Mallinger, Devon Gillum and all the team at Ngā Taonga Sound & Vision for my assistance and making the campaign available on their online catalogue. As a vintage lover and television trivia expert I haven’t seen that in years, but it’s a must-watch.

To finish off, my idea for a new version of the “Happy Days” campaign, featuring a new cast of dancer/performers and replica costumes from the original, would be perfect for the revamped Lotto draw if it moves to my dream television network (PTV Network New Zealand), although this is off-topic and it doesn’t have to be real.

Happy days are truly here again!

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Commercial for The London Beefeater family restaurant. This place was once a Newcastle institution

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A classic Walpamur paint ad was shown during Have You Been Paying Attention? tonight.

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Remember that famous Tony White Nissan commercial parody of Robert Palmer’s “Simple Irresistible” music video.
Bet you didn’t know he did a version with male models.

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First time I saw Tony White he reminded me of The G-Man from Half-Life.

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that ad appeared on Commercial Crimestoppers on the ABC Late Show in 1992, they did a sketch showing Tony White voting in the state election that year (spoiler alert: Jeff Kennett won) with a big pencil.

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I like how in an ad for broadband they tell you to visit a website

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I can just see the poor kid’s teacher giving him the Mr Garrison response to this.

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When they used to make shows about commercials - and there were lots shown in Australia with overseas commercials.

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I had a vhs recording of that show. I watched it so many times. I think i had to tape over it eventually. It started with an ad for Holden? And counted down the best Aussie TV ad campaigns? I can’t recall what determined the final list, though. IIRC the top entry was the OTC ads with the song The Way We Were?

OZ being used for Australia, thankfully faded out of popularity.

Tell that to OzTam, VOZ, OzHarvest, OzCar, OzBargain, OzMobile, OzHair, CircusOz.

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Ok Scarecrow

Wake up, Dorothy.

A classic Australian TVC:

A classic Kiwi TVC:

Hokey-pokey bar. There was also an aircraft version and an epic star wars version as well. Great stuff.

In the gills ad is the girl Tempany Deckart who played Selina Roberts on Home and Away in the 90’s?

An ad for Pick-A-Part from the 1990s.

This came after Mel Tracina managed to recite almost the entire tune on Nova’s Summer Breakfast today.

The business is still in operation today, in Kilsyth and Campbellfield in Melbourne.

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If you’re not watching VHS Revue, why not?

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