Bluebird are running the same chips under their brand in NZ too, quite like the fried chicken flavour.
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Brand ambush?
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Following the Cookiegate saga earlier this month, US-based brand Crumbl has announced plans to officially open in Australia.
Having been “amazed” by the support of fans in Australia over recent weeks, Crumbl has been inspired to accelerate its plans to enter the Aussie market, unveiling its official Instagram account, @crumbl.au.
Updates on specific locations and opening dates will be announced through Crumbl’s official Australian Instagram account.
https://mumbrella.com.au/the-real-crumbl-cookies-set-to-launch-in-australia-851442
Crumbl co-founder and CEO Jason McGowan is in Sydney and chatted to The Project earlier tonight.
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I’m sure they’ll open heaps of shops which will do well and then fall over soon after like doughnut, cupcake, muffin and frozen yoghurt shops before them.
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Local gelato makers Gelato Messina are launching a range of ice cream tubs and cakes into Woolworths supermarkets, nationwide, from Monday.
Six new pints “inspired by the best-selling in-store flavours and specials menu, packed with Gelato Messina’s renowned house-made toppings and chunky mix-ins” will be available for $14.50: Super Vanilla, Dulce de Leche, Pistachio Praline, Hazelnut Praline, Robert Brownie Jr. – “chocolate gelato with milk choc fudge and brownie), and Tiramisu.
In addition, three ice-cream cakes — tiramisu, iced coco, and choc malt — will be available for $30.
Gelato Messina’s new pints and ice cream cakes will be available exclusively in Woolworths stores across Australia.
https://mumbrella.com.au/gelato-messina-launches-into-woolworths-851868
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People will complain about anything.
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Ohhh come on…that ad was funny!
People need to seriously get a life, or at the very least, laugh a little. 
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Gelato Messina is involved in a lot of collabs now.
Schweppes has partenered with Gelato Messina’s Sorbet range in three flavours:
Pineapple and Lime Sorbet
Passionfruit Lemonade Sorbet
Peach and Mango Sorbet
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Big W has pulled an “insane asylum” costume from shelves amid criticism the Halloween outfit reinforces negative stereotypes about mental illness.
Not-for-profit mental health service SANE turned the torch on Big W and Spotlight for promoting the straitjacket costume, and urged them to “pull these products from sale”.
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The 2024 Shonkys go to…
- Meta – for failing to protect Australians from scams
- NIB – for squeezing single parents
- Daily Juice Co – for proving it is easy to be green
- Acerpure Clean Lite Cordless Vacuum – for being the worst stick vac we’ve ever tested
- GroundingWell Grounding Socks – for making unearthly promises
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The long journey onto the international runways for Zimmermann, Romance Was Born, Christopher Esber and Dion Lee began with models strutting their sequinned, slashed and embroidered stuff at Australian Fashion Week.
Today, the direction of that runway became unclear, as owner IMG announced it was abandoning the event after nearly 20 years.
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Mars Confectionery has decided to discontinue Celebrations chocolate box, ahead of the busy Christmas period, due to rising importation costs. Mars told 2GB it hoped it could resume sales of the product in Australia next year.
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