AFL broadcast rights 2025-2031

The new broadcast deal was discussed on Insiders on ABC TV this morning.


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Let’s hope there is some discount included. This would be a great idea if they made a cheaper year’s subscription - keeps people subscribed.

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A 2 hour delay makes it hard for Seven to schedule matches played in NSW and QLD on main channel. For example, if a top of the table clash between the Swans and the Lions is played at 7.30pm on a Saturday night, do you think it will be shown on main channel or 7mate at 9.30pm?

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That’s why I think in R1-8 there will be probably be 1 Saturday night match & it might involve 2 Vic teams. So a truely exclusive match for Fox

Thursday, Friday, Saturday Arvo x2, Saturday Twlight, Saturday Night, Sunday Arvo, Sunday 3:20 & Sunday twilight

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This is a disaster of a deal for all involved.

I don’t think Seven will complain, they’d just run it on mate.

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Ch 7 still shows AFL on Sunday in Vic, but only if the match is in the 3:20 time slot so it can lead into the 6PM News. Usually that happens close to every week during the season, but this year the AFL have only fixtured 4 matches out of the first 16 weeks in that time slot.

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This is because the AFL is scheduling more Thursday Night games, so Seven are showing those instead.

IIRC Broadcast deal states that Seven produces 3.5 matches per round, so I presume some weeks they might show up to four matches, and some weeks they might show three.

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Correct.
Can’t see it being much different next year, except instead of Sunday it’ll be mostly Saturdays with no AFL on 7Vic due to the new TV deal.

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New TV deal will see Saturdays out and replaced by Sundays with 7 retaining Thursdays and Fridays

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Foxtel / Kayo will own Saturday in the first eight rounds of each AFL season according to the rights announcement. So Seven will have Saturday night fixtures from Round 8 if Round 0 is retained or Round 9 if it is not.

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See that I’m not sure. Fox definitely has Saturdays the first eight rounds, and 7 has Saturday Night the last eight rounds. The middle part of the season is a bit ambiguous
For what it’s worth, the original announcement also mentioned TNF on 7 in the first fifteen rounds.

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Fox have exclusive Saturday nights for the first 15 rounds in Victoria. On Saturdays, interstate teams will have their games on a 2 hour delay (max 3 per team) rounds 1-8 and live Rounds 9-15.

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The AFL have appeared to be very pro-FTA/Seven at least since 2012 and results also largely went their way… Wonder why the sudden change from 2025 deal. Unless on the flip side, Seven’s side of the deal is still equally as good as Foxtel’s, just different.

The main gain for Ch 7 is getting the digital rights, so as of next year you don’t need Kayo to stream the AFL is all you want is the fta matches.

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I would agree with this. Foxtel have always wanted exclusive non Victorian games to bump up SA/WA subs. They have never been able to get this. Even with the neal deal. Delay is actually reduced to 2 hours instead of 3.

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Delany would be exploding like a volcano about this and the AFL make sure the biggest matches are on FTA too.

Surely this is the biggest thing they were trying to protect and getting to use own commentators on Seven games and first 15 rounds exclusive in Vic would come secondary. But as we know, Warburton was so strong on this [7Plus], I fear Seven would’ve walked away and this I think was the stalemate they were at. If so, we very nearly might’ve had 10, who’s $10b offer was ahead of Nine’s proposal IIRC!

The other day someone, who is used to terrestrial broadcast (having recently given up Kayo), was needing to be away from a TV and goes “I’ll just stream it, what app is it again?” … [“you mean 7Plus”] … “yeah” … [“uh, it’s not actually on there, they’re not allowed, but actually they will be from next year”]. So I think this is really significant as you suggest.

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I don’t think so. Fox would have known this ‘quirk’ was bound to end sooner or later. Their strength is in the ‘watch every game’ proposition. It might see them lose a few Kayo subs but wouldn’t have thought it’d be significant .

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The other strength will be the commentary team. Even if it’s from the studio, I’d rather hear Fox’s worst comm team than 7s A-Team (BT, JB etc.) That might gain them a few Kayo subs imo.

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Delaney knew he could keep this just like cricket. Interesting how 7 deal with the Fox interstate games on 7plus. You have to enter your postcode and only able to change it once every 2-3 months??

Nothing stopping anyone from creating 5 7plus account in different states an hardly missing a game