ACE Radio (3MP)

Presumably without voicetracks?

I’m not sure about DAB but SEN still running on 1377AM. I doubt we’ll hear 3MP launch earlier than 6pm tomorrow (unlike Magic/2UE/4BH earlier this year)

DAB+ is still doing that loop

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Nope, Cathy doing a voicetrack right now. Presumably just for testing.

A traffic report just aired now

Yep, tail was still SEN Track - presumably 3MP is going to take ATN traffic and Nine News

https://3mp.acedev.com.au
now redirects to aceradio.com.au

The Live stream just stopped

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https://aceradio.com.au/market/melbourne/

Is this new info?

Caught most of the 5pm hour before the webstream went down. Not included in this clip, but the stream included the 3AW bulletin on the hour.

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Yes, Melbourne info is new.

Interesting to see that both day announcers are female - I suspect not a coincidence and possibly quite a clever differentiation from Smooth.

From everything I see, they’re being smart on a limited budget.

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They seem to be pushing the Mornington Peninsula angle. Wonder if that’s an attempt to target a forgotten audience? Especially a growing area.

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Quite an emphasis there on the Mornington Peninsula, good to hear.

oh my god. I know that was the most listened duo when i was at school and i lived on boundary of Melbourne and Gippsland

Would be a killer duo in Melbourne…surprised this did not happen 20 years ago.

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3mp in early days had alot advertisting dollar from South east suburbs right thru to the peninsula.

disapointing that it did move from Frankston to melbourne as i feel it could of been a good partnership to have a dipoma of broadcasting like at Homesglen Tafe.

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Sounds a hundred times better than automated Magic.

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Generally voice tracking announcements stick out like a sore thumb but that test broadcast sounded really good

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Strange there is nothing about the relaunch of 3mp on
either on https://www.radiotoday.com.au/ and
https://radioinfo.com.au/

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They rarely break news, so it probably won’t be mentioned until there’s a press release.

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Great that 3MP is back, loving the music during the test. They get marked down for not using this logo. 8/10

download

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Radioinfo article about 3MP: https://radioinfo.com.au/news/ace-radio-brings-back-3mp

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Live stream running using the following link. Currently just playing the loop.

http://playerservices.streamtheworld.com/api/livestream-redirect/3MPAAC.aac

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