as it turns out it’s now 102.7 Bob FM (even tho you do see San Antonio’s 102.7 FM in the video)
Mentioned this the other day
WNAM goes offair after 78 Years
I highly recommend a listen/watch. they used old recordings and air checks to recreate onair shifts.. it really worked!
When I think about the 100 of 1000’s people lives over the 78 years that WNAM would of touched it really makes me feel a little sad and emotional., not as much as 4KQ dying thou
WGBF Indiana signed off for good on new years eve as well
How long was the backlog?
US Cume and Share Leaders from the 48 PPM markets for the “Holiday” survey. Because of Nielsen’s four-week survey periods, this survey actually coveres 11 Dec - 7 Jan. Despite the fact that most of the stations that played all Christmas music did so only for the first half of this survey, they ran up such great numbers in those two weeks, that they still had colossal shares for the four week period. Only 1 of the top 20 stations by share was not playing Christmas music for the first half of the survey. And WMAG/Greensboro’s 21.5 is fourth-largest share recorded in the 16 year history of PPM measurement in the US.
CUME:
SHARE:
Those all-Christmas music flips they do in the US absolutely baffle me. I can’t understand why they’re so popular. Maybe a week is ok but I was in LA in late November and KOST flipped to all Christmas. If I had to listen to that for a whole month I’d top myself LoL
Americans are stupid. That’s why. ![]()
Well, it started in 2001 when something was needed to cheer Americans up after the 9/11 event.
The ratings were massive so they keep doing it annually since.
Actually, it was a small AM station in Phoenix that started it all. In 1989, KMEO AM 740 was running an easy listening format… and seldom showing up in the ratings. With nothing to loose, they decided to play non-stop Christmas music starting on Thanksgiving Day 1989. The AM station went from a 0.0 in the summer to a 1.3 share in the fall book. The next year, it repeated the Christmas music strategy, and it pulled a 2.1 share. That station was sold and changed formats, but the success of that little AM station inspired crosstown AC KESZ, which picked up the Christmas music tradition in 1996. The station had been struggling, but in the Fall 1998, it jumped 4.9 to 6.7 for its first-ever #1, and within a couple of years, word of its annual Fall book success started to inspire others to follow suit. Other AC stations within the company (ClearChannel) started adopting the strategy too. The national mood after 9/11 led to even more stations going to the all-Christmas strategy, and finally, when PPM came along and stations could see the dramatic impact in narrower measurement periods, it pretty much guaranteed every market would have at least one, if not two or more, stations running with all-Christmas music from early November through Christmas.
The only major market that does not have an all-Christmas station now is Miami.
There are so many directions and implications that I could see this going.
And that’s given the backdrop America’s largest RSN operator is about to dust.
Nowhere does it say the Bills and Sabres will not still be on terrestrial radio next season, just that WGR will no longer produce the broadcasts. Don’t be surprised to see them land on another station, perhaps one that is not Sports (yet).
Happens a lot in US radio. Major sports teams produce their own radio coverage, then on-sell (or syndicate) to a station in their (and nearby) markets.


