Today

I think you need to do a little more extensive research here :sweat_smile: Although there have definitely been similarities between the 2 program’s over the years, but I’d just like to clarify some thing’s.

Whilst the concept of Hollywood gossip guru was definitely introduced by Sunrise first, Today originally had Joan McInnes as an entertainment reporter in the 1980s.

Before Sunrise became a big hit, Today was already doing this. With sport being integrated into the news report.

The constantly on the road award would definitely go to Grant Denyer, but the concept of a roving weather reporter is not new. Today had Monte Dwyer in the 1990s that travelled, and Sami Lukis in the early 2000s. (I remember her being in Hong Kong at some point doing it).

And whilst Sunrise has changed the viewing landscape in the morning in more recent years, the concept of Breakfast/morning television is not exclusive to Sunrise or Today for that matter.

Today may not have won the ratings on a national scale now for almost 20 years, but it reigned supreme in the mornings for 20 years prior to that, and also saw the demise of another breakfast program.

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I take your points, which I knew prior and do agree with. However, you essentially agreed with all of my points.

Also wheres the argument of the EP of Sunrise going to Ten with a breakfast show and failing? Is it really about the content or is it more?

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Sponsor-less traffic update

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I think Wake Up was always doomed to fail, and the idea that Boland could create another Sunrise so many years later was foolish.

Australia isn’t big enough for a four-way split for morning news. They were never going to take much audience away from Sunrise, Today or News Breakfast, so they were having to engage people who normally wouldn’t watch or were willing to flick. As Breakfast proved a year earlier, the audience just wasn’t there.

They then spent so much time and money getting that beach shack ready to broadcast from, not realising it’s still just another Sydney location that the rest of the country doesn’t care about.

The three way hosting panel was a good idea, but filling it with the largely unknown (at the time) Natasha Exelby, and former Idol host James Matheson was a misstep. And marketing them as “Tash, Tarsh and Matho” was even worse. We know Natarsha Belling is capable, and pairing her with Matt Doran would have been better (which they sorta did towards the end).

It’s true. Today have copied so much from Sunrise that they are now practically the same show (and on Friday they were literally side-by-side in Adelaide).

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And what’s bad about that?

Toady had extensive coverage of a police incident in Logan this morning. They did well to have good images of what looked like an arrest. Sunrise also had a lot of coverage but seemed to miss the arrest live. Later, Nine labelled their footage as EXCLUSIVE, which is debatable since there was vision of the same thing on Seven. ABC was late to the coverage but did manage to get a reporter there eventually.





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Speaking of the mascots …

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Bad? Nothing really, just no real point of difference.

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Breaking News for US Supreme Court ruling on abortion pill with live cross.


Also reported on Seven

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Surely, Dickie will be on tomorrow’s show.

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Extensive coverage of death of Barry Humphries.

Weekend_Today_20230423_0814.ts_000084600

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Richard Wilkins was on the show again this morning to tale about Barry Humphries. Also had another segment on Peter Pan.

Today loves a countdown

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I’m not sure if anyone caught it, but Jayne and Clint did a 30second update breaking into programming with a news alert on Barry’s death and that special coverage was coming up on WToday. It aired around 6:15 and then again at like 6:50.

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Looks like they will be doing the Anzac Day show tomorrow morning from the same location as last year.

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Special Edition of Today starting @ 4.25am tomorrow morning.

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Today was from the studio. Started with Sydney Dawn Service, then Melbourne’s.

Queensland received its own coverage

Later

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I do quite like those Black graphics for the ANZAC coverage, what a shame SA and WA weren’t included in live crosses but we all know why.

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Today showing some of Sydney march and now crossing to Perth.


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Had to do a double take as Brooke slightly favors Ally in some of those caps.

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