More that it’s very easy for Harvey Norman to spend millions on TV (and no doubt getting plenty of bonus/fill too)
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Looks like SCA might not be able to sell the TV assets for a long time.
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??
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I reckon because SCA wouldn’t lower their prices for the Black Friday sales.
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Every day is Black Friday at SCA.
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SCA sells up Queensland, SNSW and Victorian TV licences to Ten.
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Looks like aiming to finalise in February - wonder if WIN will follow suit with NNSW
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Very interesting. Wonder how they’ll handle the local updates - whether each state will now control the updates or they’ll come to an arrangement for SCA to continue producing them in Tasmania for the time being?
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I would have thought they’ll do them out of Sydney and Melbourne, and maybe Brisbane.
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I’m pleased to see there’s a final breakthrough. Is SCA going to sell the other TV stations to 7 network? I was beginning to think that SCA might never sell TV stations.
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One would hope so, would make the most sense as they’d have the facilities and likely the resources to do them.
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Could we maybe reopen this thread, or is it better suited here since as far as I can tell the non-10 assets aren’t being sold?
https://forums.mediaspy.org/t/potential-sale-of-southern-cross-television-assets/25987/95
Release at the bottom says it’s still in active negotiations with multiple parties on its other TV assets.
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Hopefully we will see the revival of Mildura Digital Television, when the sale is finalised.
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SCA had nothing to do with 10 Mildura, it was a partnership between Prime/Seven and WIN.
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Why would the sale mean that 10 would gain access? SCA never operated the station, and 10 would be required to invest in transmission infrastructure, etc, as well as gain a licence to broadcast in the region.
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Absolutely, also given 10 have only acquired the 3 biggest license assets from SCA here - seemingly not interested in some of those smaller broadcast areas I could not seem them looking at Mildura at all.
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Combined QLD, VIC and SNSW are (market population) around 35% large than the PER market
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There will be extra cost, yes, but it will be a great opportunity to unify the Victorian broadcast market with the Mildura licence, and fix up the mistakes made by WIN/Prime and ABA/ACMA over the past three decades.
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